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Loïc H.LH

Loïc H.

Google Ads and SEO SEA Campaigns

€125/day
Paris 15e Arrondissement, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Loïc

I have been working on Google visibility since 2008, and on very different projects.

My activity as an SEO / SEA consultant and manager is built on my experiences in several agencies (1ère Position, Netbooster, Artefact) but also client-side (UareDesign, FDJ), while also having a freelance activity in parallel since 2012.

These different experiences allow me to offer solutions adapted to different contexts, whether it's very large accounts (Deezer, Société Générale, LeLynx, FDJ) or SMEs.
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • 1ère Position
    Search Marketing SEO / SEA Consultant
    DIGITAL AND IT
    July 2011 - October 2013 (2 years and 3 months)
    I work in various sectors of Search Marketing (design, monitoring, analysis, project management, training):

    => Natural Referencing

    - Audit, research, and implementation of editorial and lexical strategy
    - Content strategy
    - Technical audit and recommendations

    => Google AdWords

    - Media plan creation
    - Cost/conversion optimization
    - Landing page optimization
    - Objective tracking

    => Google Analytics

    - Setup and creation of tagging plan
    - Objective tracking

    => Some references

    - Banking: Crédit Agricole, Société Général (Natural Referencing / Link Strategy)
    - B2B: Servcorp (Natural Referencing / Google AdWords)
    - E-Commerce / B2C: Morgan de toi (Natural Referencing)
    - B2C: lelynx (Natural Referencing)
  • UareDesign
    Web Marketing SEO / SEA Manager - Traffic Manager
    E-COMMERCE
    October 2013 - October 2015 (2 years)
    Paris, France
    My role at UareDesign mainly consists of managing traffic acquisition levers: Natural Referencing, Google AdWords, retargeting, emailing, affiliation, Social networks, etc.

    Analysis, monitoring, and optimization of audience sources.
  • Artefact
    SEO Consultant
    DIGITAL AND IT
    November 2015 - February 2018 (2 years and 3 months)

    - Technical SEO: Log analysis, crawl analysis, technical audit (metadata, siloing, loading time,...), training
    - Editorial SEO: Semantic analysis, intent audit, content writing assistance, training
    - Project management, internal / external team collaboration, analysis and reporting, monitoring, competitive and technical watch

    #Deezer

    - Deployment of international SEO strategy
    - SEO accessibility of the site
    - Crawl and indexing optimization
    - Monitoring of SEO KPIs: crawl, log, traffic, performance, engagement.

    #Euromaster

    - Definition of the technical roadmap
    - Redesign support
    - Monitoring of SEO KPIs: crawl, log, traffic, performance, engagement.
    SEO SEO Writing SEA Google Search Console Google AdWords AdWords Training

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