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Loic FrogerLF

Loic Froger

Strategic consulting - Brand support

€500/day
Paris, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Loic

Creative Director, Experience Copywriter, today an independent consulting director, I support entrepreneurs and brands (Constructa, Kawaa, La Scala, Atelier du Pont Architectes, Green EcoPromotion, Berto, La Junqueira, The Festival Agency, ...). This ranges from strategic positioning, defining their language to its adaptation across all media (Print, film, website, social media, publishing, signage, BtoB...). The more inventive, personal, recognizable, and useful this language is, the better it will be.
  • French

    Native or bilingual

Can work on-site
Paris (up to 50km), Marseille (up to 10km), Avignon (up to 10km), Bordeaux (up to 10km), Montpellier (up to 10km)

Experience

  • KAWAA
    Support for the Kawaa brand
    RESTAURANTS AND FOOD SERVICE
    October 2021 - December 2021 (3 months)
    Paris, France
    Brand support for its positioning and language definition (signature, tone of voice, website, social media, signage, BtoB...)
  • Constructa
    Consulting, Creative Director, Copywriter.
    CIVIL ENGINEERING
    September 2017 - September 2022 (5 years and 1 month)
    Marseille, France
    Creation of institutional and promotional brand campaigns, from conception to execution.
    Creative Director copywriter Strategic thinking

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Education

  • National School of Applied Arts
    ENSAAMA
    1986
    Communication visuelle

Skill set

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