Freelancer profile translated to English.
Back to original languageAbout Loïc
Digital Marketing & ROI Project Manager
I work as a marketing project manager for agencies, startups, and brands that need a strategic profile for briefs and an operational one for delivery.
5 years in agencies and client-side. I have coordinated creative, tech, and media teams on campaigns for national and international brands, from website redesigns to 360° email, SEA, and content operations.
I take ownership of a brief from day one, structure the project, align stakeholders, and deliver on time.
1. Strategic Management
Marketing & communication strategy (acquisition, awareness, conversion), 360° project management (digital, content, branding, print), team & vendor coordination, budget, timeline, and KPI tracking.
2. Operational Execution
Website creation/redesign (WordPress, Webflow, Odoo), SEO/SEA (Google Ads), editorial strategy & community management, emailing, CRM & marketing automation, content production.
Available for one-off or long-term missions.
French
Native or bilingual
English
Fluent
Spanish
Conversational
Remote only
Primarily works remotely
Experience
- Bright
On Malt
Digital Project Manager – Kickstarter LaunchTELECOMMUNICATIONSApril 2026 - April 2026Digital project management support for a video game launch.- Digital project management and oversight
- Content coordination and management (social media, website, materials)
- Website updates and optimization (Webflow)
- A/B test setup and monitoring
- Email campaign management
- Crowdfunding campaign support
- Media campaign management and optimization
- HAVAS PARISProject Manager - Digital Campaigns and CopywritingRETAIL (LARGE RETAILERS)December 2025 - December 2025In this role, I supported the team in managing and executing digital and email campaigns for one of their clients, under tight deadlines.Specifically, my work involved:*Digital Project Management:Stakeholder coordination (creative teams, art directors, client), timeline and deliverable tracking, priority management.*Newsletter Copywriting:Newsletter concept and writing (editorial angle, headlines, CTAs), incorporating client feedback, and preparing content for approval.*Creative & UI Oversight:Creative briefs for desktop & mobile mockups, supporting the art director on email templates and digital assets.*360° Marketing Operation:Contribution to an engaging campaign combining a landing page, launch emails, community content, and participation mechanics.*Optimization & Efficiency:Content structuring, client document centralization, and streamlining communication to speed up approvals.
- FreelanceFreelance Communication & Marketing Project ManagerMarch 2025 - Today (1 year and 3 months)Paris, France• Tailored support for companies in defining and implementing 360° communication strategies.. Brand universe development and community management: editorial line, content creation, community animation, and reporting.• Cross-functional project management: visual identity, websites, SEO, SEA, email marketing, automation, CRM.. Implementation of performance tracking and analysis tools to adjust strategies in real-time and maximize return on investment.. Integration of artificial intelligence and automation solutions to personalize customer journeys and improve marketing action efficiency.
Reviews
S
Sandrine
Directrice Associée - HAVAS PARIS
Several days project
-
Reviewed on 12/23/2025
We entrusted Loïc with a project management/content writing mission with very tight deadlines. He was a quality support for the team. He quickly adopted the campaign's tone of voice, guided our creative team, and produced quality content within the given timelines. We would gladly work with him again if the opportunity arises.
Abdel
President - Bright
Reviewed on 4/29/2026
Recommendations
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Specialized MasterKedge BS2022Mastère spécialisé Marketing Digital & ventes
- International BachelorKedge BS2019Bachelor International