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Loic BarbauxLB

Loic Barbaux

Marketing and Business Development Consultant

€350/day
Lyon, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Loic

I have been a marketing and business development consultant for 3 years.

Looking to:
- Create or grow your business?
- Maximize your online visibility?
- Create a website?
- Implement digital marketing actions: social media, Adwords, SEO...

My experience in operational and then strategic roles has allowed me to develop great versatility and a global vision, enabling me to successfully lead my clients' projects today.

I also have an excellent network that I will make available to you according to your needs.

Do not hesitate to contact me to share your challenges and expectations. I will offer you a personalized quote, adapted to your objectives and your budget.

See you soon,

Loïc.
  • Spanish

    Conversational

  • English

    Native or bilingual

  • French

    Native or bilingual

Can work on-site
Lyon (up to 50km)

Experience

  • iSwissWeb
    Business Development & Marketing
    DIGITAL AND IT
    June 2017 - Today (9 years and 1 month)
    Genève, Switzerland
    Company creation, launch and development in Switzerland:
    - Business Plan
    - Offer creation
    - Creation and deployment of Marketing & Communication strategies
    - Natural Referencing & Adwords
    - Social Networks & Blog
    - Team management
    - Implementation and monitoring of marketing campaigns

    Project management:
    - Redesign of the Reporters Without Borders Switzerland website
    - Pilot of the Boatingreece.com Adwords Campaign
    - ...
  • PERCALL
    Marketing and Communication Manager
    SOFTWARE PUBLISHING
    July 2016 - Today (10 years and 1 month)
    Lyon, France
    Creation and implementation of the Marketing / Communication department:
    - Marketing: Website redesign and definition of the digital marketing strategy.
    - Creation and implementation of communication: editorial line, blog, social networks, events (Le Bourget Air Show),
  • HomeExchange / Trocmaison
    Marketing and Business Development Project Manager
    TRAVEL AND TOURISM
    September 2015 - June 2017 (1 year and 10 months)
    Lyon, France
    - Marketing: Market research, marketing mix, assisting marketing strategy, defining sales arguments and proposals, KPIs, operational implementation, distribution strategy, reporting, recruitment and management of partners, database creation, promotion campaign...
    - Business development: Assisting the business development director: product launches, research into new growth segments, strategic thinking, operational implementation, partnerships, team coordination... Project management (Livechat, MoneySaved Tool, Crusoé social media / affiliate project management)
    - Communication: Assisting the communication / PR team: research, topic selection and article writing, organizing meetups, participating in trade shows, recruiting and managing affiliates, influencer database, social networks...

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Education

  • Master of Marketing and Communication
    Melbourne University
    2014
  • Master of International Management, Foreign Trade
    IAE Lyon 3 Jean Moulin
    2012

Skill set (8)

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