Freelancer profile translated to English.
Back to original languageAbout Loan
Do you wantmore clientsand **climbing revenue**? But poorly managed, online advertising burns budget without results. What changes everything: someone who treats your campaigns as their own business.
My name isLoan FIKRI**, **Media Buyerand former financial analyst atKPMGand **Vinci**. The rigor of numbers + creativity: I combine both to make your ads a true growth engine.
đź“Š **Client results by platform**:
- **Google Ads**: qualified prospects obtained from the first weeks, high conversion rate
- **TikTok Ads**: sales generated directly from the platform for e-commerce brands, and a large volume of qualified leads generated for real estate projects
- **LinkedIn Ads**: attraction of qualified buyers for high-end real estate projects
🎯 **What I manage for you**:
- Creation of visuals and ad copy that convert
- Optimized sales funnels and landing pages
- Complete acquisition strategy, from click to client
- Clear tracking and reporting
đź’ˇ **Why work with me**:
- Rigor inherited from finance atKPMGand **Vinci**, factual decisions
- Total transparency: you know what works and why
- No need for a large budget. The goal: make your ads profitable quickly
🤝 **They trusted me**: MonkeyHands, Ilhū Care, Brauman & K, Chazam, CrossFit Arles, and many others.
Want to discuss it? Contact me directly.
French
Native or bilingual
English
Fluent
Spanish
Fluent
Remote only
Primarily works remotely
Experience
- loanfikri.comFounder - loanfikri.com AgencyOctober 2024 - Today (1 year and 10 months)I help VSEs, SMEs, and entrepreneurs develop their acquisition and sales with Meta Ads and Google Ads strategies, supplemented by TikTok Ads and LinkedIn Ads as needed.My approach: data analysis, advertising creativity, and rigorous execution to make every invested euro profitable.From strategy to daily management, I handle: audits, media planning, campaign structuring, visual creation, sales funnels, tracking, and continuous optimization, with clear reporting.I take charge of the complete management of your campaigns to achieve your goals faster.Want to accelerate your acquisition properly? Contact me and let's discuss your objectives.
- IlhuCareMedia BuyerJuly 2023 - Today (3 years and 1 month)I support (international e-commerce) as a freelance Media Buyer.- Management of Google Ads & Meta Ads campaigns (strategy, set-up, budgets, ROAS optimization).– Structuring Meta creative tests: hooks, marketing angles, iterations, and performance analysis.– Creative coordination: UGC/video briefs, advertising concepts, A/B testing of visuals and scripts.- Tracking & data: GA4, Pixel/Events, dashboards, and clear reporting.- Building acquisition funnels → retargeting → loyalty.- Recommendations for budget allocation and testing roadmap to lower CPA and stabilize performance.- Social growth: Instagram boosted to 28k followers via content + ads.
- Monkey handsMedia BuyerJanuary 2023 - Today (3 years and 7 months)Supported Monkey Hands (international e-commerce in the fitness/sports sector) in Media Buying & Creative Strategy.– Multi-country acquisition strategy with a complete funnel logic.– Structuring Meta creative tests: hooks, marketing angles, iterations, and performance analysis.– Creative coordination: UGC/video briefs, advertising concepts, A/B testing of visuals and scripts.– Google Ads: Search, P-Max, YouTube.– Tracking & data: GA4, Pixel/Events, Looker Studio dashboards.– Reporting focused on business KPIs (CPA, ROAS, LTV).– Social growth: Instagram boosted to 45k followers.
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Education
- MSc/Master 2 - Auditing, Management & Information Systems - Grande Ecole ProgramSkema Business School2015• Audit, Contrôle Interne & Risques • Intelligence Artificielle • Reporting & Contrôle de Gestion • Management de la Performance • Management des projets SO : de l'acquisition à la mise en œuvre • Business Intelligence & Data Visualisation • Gouvernance des SI & de la Transformation Digitale
- Media BuyerImpulsion2023Media Buying de A à Z. 🔎 Formation Google Ads (Search, PMax...) 📱 Formation Meta Ads (Facebook & Instagram) 🛒 Formation TikTok Ads 🎥 Formation YouTube Ads ⚙️ Formation tracking (Google Tag Manager) 📊 Formation Reporting (Google Analytics 4) 🌍 Formation Freelance ⚡️Automatisation (Make, Zapier, IA...)