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Lise GuillonLG

Lise Guillon

Motion Designer | B2B Explainer Videos

€450/day
Lille, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Lise

I design explainer videos in motion graphics for B2B companies and projects.

I primarily support:
• SaaS companies for their product and onboarding videos
• Businesses in clarifying their offerings
• Training organizations for their educational modules

My approach goes beyond animation.
I focus on message structuring, information prioritization, and art direction to produce truly understandable and effective videos.

Each project follows a clear logic:
• analysis of the message and objectives
• content structuring
• storyboarding
• art direction
• fluid and educational animation

Goal: transform complex content into a simple, clear, and impactful video.
  • French

    Native or bilingual

  • English

    Conversational

Can work on-site
Lille (up to 50km)

Experience

  • BeeCurious Motion
    Motion Designer & Art Director – Freelance
    EDUCATION AND E-LEARNING
    October 2025 - Today (8 months)
    Lille, France
    Design of explainer and educational videos for B2B and SaaS projects.
    Message structuring, art direction, and 2D animation.
    o
    m
    Involvement in the entire process:
    • message structuring
    • storyboarding
    • art direction
    • 2D animation
    • optimized delivery according to media (web, onboarding, training).

    Projects focused on SaaS, training, and product communication.
    motion design Explainer Video 2D Animation Instructional design B2B communication
  • Watchtower
    Artistic Director
    CIVIC AND SOCIAL ORGANIZATIONS
    June 2015 - April 2025 (9 years and 10 months)
    Louviers, France
    Management of communication and art direction for a cultural venue receiving an international audience.

    Responsible for the design and production of various materials:

    • Scenography and temporary exhibitions (international audience)
    • Creation of editorial materials (booklets, brochures, maps)
    • Design and production of videos (live-action and animation)
    • Scriptwriting and storyboarding
    • Directing actors
    • Editing
    • Design of an educational escape game

    Coordination of creative teams and management of cross-functional projects.
    Art direction & visual identity Motion Design Adobe After Effects Communication strategy Content writing

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Education

  • National Higher Diploma in Plastic Arts (DNSEP), Fine Arts / Visual Arts
    Ecole Supérieure des Beaux-Arts de Montpellier Agglomération
    2008
    Diplôme national supérieur d'expression plastique (DNSEP), Beaux-arts / arts plastiques

Skill set

Categories