Freelancer profile translated to English.

Description

Before going freelance, I honed my skills in permanent positions: SEO & Web Project Manager at Glady (now Pluxee, Sodexo group), where I managed technical audits, migrations, and an SEO roadmap in coordination with the tech, design, and product teams.

Since 2024 as a freelancer, I support Shopify e-merchants with their end-to-end SEO: technical, content, link building, migrations, with measurable results: +390% traffic at AM Nutrition, 4.2 million monthly impressions at FitnessBoutique, +170% traffic at Inshape Nutrition.

What I offer now in addition: an audit of your visibility in generative AI. Do your products appear when a customer asks ChatGPT to recommend what you sell? Since Spring 2026, Shopify will automatically connect stores to ChatGPT, Copilot, and Google AI Mode! But being visible doesn't mean being recommended. That's exactly what I audit.

I work with Shopify e-merchants, sports/nutrition/lifestyle brands, and agencies looking for this dual SEO + AI visibility expertise through subcontracting.

Industry field of expertise

Languages

French
Native or bilingual
English
Conversational
Spanish
Conversational

Workplace preferences

Can work on-site

Montréal (up to 50km)

TwentyDC
E-commerce SEO Consultant | Shopify Specialist
April 2024 - Today (2 years and 4 months)
Objective
Drive the SEO strategy for an e-commerce site specializing in marine collagen to increase organic visibility and qualified traffic.

Key Missions
- Writing and optimizing SEO articles.
- Weekly optimization of product, collection, and article pages.
- Creation of strategic pages to cover new queries.
- Construction and monitoring of the editorial calendar + implementation of SEO KPIs (dashboard).
- Implementation of a semantic cocoon and optimization of internal linking / People Also Ask.
- Technical cleanup (404, 301) and full support during the Shopify theme redesign.
- Monitoring of link building campaigns (Semjuice) and creation of a workbook for new products.

Results
- Authority Score: +35%
- SEO Sessions: +15%
- Users from search: +8%
- Average session duration: +15%
E-commerce SEO Editorial SEO Shopify SEO SEO Web Writing
AM Nutrition
E-commerce SEO Consultant | Shopify Specialist
June 2024 - Today (2 years and 2 months)
Objective
Expand semantic coverage and significantly increase organic traffic for strategic keywords.

Key Missions
- Weekly monitoring of positions and SEO priorities.
- Construction and management of the editorial calendar (writing + article optimization).
- Weekly optimization of collection and product pages (content, metadata, enrichment, internal linking).
- Link building management via Semjuice.
- Technical cleanup (404, 301 redirects).
- Monthly SEO reporting with action recommendations.

Results
- SEO Traffic: +390% sessions from search.
- Positioned Keywords: +216% (explosion of semantic coverage).
- Impressions: x6.
- GSC Clicks: +187%.
- Authority Score: +32%
SEO Web Writing SEO E-commerce SEO SEO Strategy SEO Writing
Inshape Nutrition
E-commerce SEO Consultant | Shopify Specialist
June 2024 - Today (2 years and 2 months)
Objective
Maintain and strengthen the SEO performance of a sports nutrition brand in a highly competitive market.

Key Missions
- Weekly SEO monitoring and analysis of positions for strategic keywords.
- Optimization of collection and product pages (content, metadata, keyword integration).
- Addition of FAQs and improvement of content structures to meet search intent.
- Creation of new collection pages to broaden semantic coverage.
- Link building monitoring and monthly SEO KPI reporting.

Results
- SEO Traffic: +170% sessions from search.
- GSC Clicks: x3.
- Positioned Keywords: +69% in France.
- Authority Score: +6 points
SEO Strategy SEO Web Writing Shopify SEO E-commerce SEO Search Engine Optimization (SEO)