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Lisa SavarielloLS

Lisa Savariello

Sustainable communication consultant (CSR), webmaster

€330/day
Aix-en-Provence, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Lisa

With LISA SAVARIELLO RÉDACTION, I chose to be a communication consultant different from other freelancers, and to take into account the principles of Sustainable Development in supporting my clients!

I contribute to promoting committed brands and companies wishing to differentiate themselves through their CSR approach, in the most sober way possible.

- Creation of your visual identity (logo, graphic charter)
- Positioning on the web with a personalized site
- Optimization for natural referencing (SEO)
- Digital communication on social networks
- Writing blog articles

Whether you want to gain notoriety, increase your client base, or sell online, I will be happy to assist you so that together, we can bring nature into your communication to reveal your brand!
  • French

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Crédit Agricole Alpes Provence
    CSR and decarbonization project manager
    BANKING AND INSURANCE
    September 2018 - Today (7 years and 9 months)
    Aix-en-Provence, France
    REGULATORY MISSIONS
    - Annual non-financial report
    (production of 5 DPEF, 4 of which are fully independent: data collection, writing, audit by statutory auditors...)
    - CSR risk mapping
    (aligned with the company's overall risk mapping, annual review → praised by statutory auditors)
    - Management of 2 carbon assessments + mobility surveys
    (call for tenders, scoping, data collection, presentation of results in the steering committee + departmental meetings, definition of the reduction action plan)
    - Participation in the definition and management of the reduction strategy by 2030
    (meetings with managers to jointly identify reduction actions, employee engagement, deployment monitoring)
    - Regulatory monitoring + CSR offers that could be sources of business or transition

    STRATEGIC AMBITIONS
    - Weekly participation in the CSR Steering Committee
    - CSR diagnosis of our operations (to know where we are starting from, communicate about what we are already doing, and amplify the initiative)

    RESPONSIBLE PURCHASING
    - Writing of a responsible purchasing charter + reflection on its adoption in each department
    - Creation of a non-financial evaluation grid for catering tenders incorporating ESG criteria (zero plastic, recycling, fight against waste...)
    - Study on responsible goodies

    CSR ANIMATION AND COMMUNICATION
    - Organization of events to engage communities
    (data cleaning, waste collection, forest preservation, CSR awareness, internal and external communication actions...)
    - Participation in the Energy Sobriety Plan (employee engagement, dissemination of best practices, implementation of challenges)
    CSR CSR Strategy CSR Communication CSR Report CSR Diagnosis CSR Training
  • Lisa Savariello Rédaction
    Consultant in responsible communication and marketing
    CONSULTING AND AUDITS
    July 2020 - Today (5 years and 11 months)
    Aix-en-Provence, France
    - Creation of the visual identity for: Chez Tata Sandra, Julien Tournier Somatopathe, Emergence Coaching, Libe Coaching, Alice Perrin Ostéopathe...

    - Website creation/redesign for: OTE Concept, Project IZ, Salea Gestion, Agogolines, Emergence Coaching, Sub Conseil...

    - Development of a digital communication and community management strategy for: Salea Gestion, RenÊtre Coaching, BC2A Paris, Réaction Permis, La Vie Claire, Intermarché, Sub Conseil, Centre de Formation Juridique, Ysis Skincare, Nhai Le Thi with complete brand study (identity, values, competitive differences), SWOT analysis, positioning and precise competitor analysis, target definition based on consumption habits, audit of the brand's digital presence (website + social networks), definition of the social media strategy + associated communication actions.

    - Business plan development for: Boussy Optic et Audition, Kay Agency, Agogolines.

    - Creation of digital advertising campaigns for Libe Coaching, La Vie Claire, RenÊtre Coaching, BC2A Paris, Chez Tata Sandra, Réaction Permis, Ysis Skincare.

    - Staging and photography of jewelry for My Little Bijou + writing content for product pages on the website.
    Communication strategy Digital communication Social networks Website creation Visual identity Business plan Facebook Marketing Photography

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Education

  • Master 2: Digital communication and marketing
    Ynov Aix-en-Provence + ESSCA
    2021
    Master en Marketing & Communication (chaque année « major de promo ») d'Ynov Aix-en-Provence, j’ai toujours été attirée par la littérature et l’écriture. Influenceuse sur Instagram (et auparavant sur Facebook), je bénéficie d’une communauté engagée et fidèle avec laquelle j’aime échanger. Maîtrisant l’ensemble des codes des réseaux sociaux, j’ai choisi de mettre mes connaissances et mon expérience au profit des marques et entreprises souhaitant développer leur présence en ligne et renforcer la relation avec leurs clients. Ayant de l'expérience dans la rédaction web et le community management depuis 7 ans maintenant, je vous propose mes services de rédactrice web, community manager et webmaster freelance, sur Aix-en-Provence et partout en France.
  • Master 2: Sustainable development and ecological transition
    Green Management School
    A chaque siècle, ses enjeux et ses défis. Si l’asservissement de la Nature et l’exploitation prédatrice des ressources étaient une posture acceptée hier, l’urgence climatique et l’effondrement de la biodiversité la rendent absolument impensable aujourd’hui. Consciente que le changement est encore possible, j'ai choisi de suivre le Master spécialisé en développement durable et transition écologique de la Green Management School. En parallèle, je suis depuis 5 ans chargée de missions RSE au sein du Crédit Agricole Alpes Provence. Cela me donne l’opportunité d’appréhender un domaine devenu central au sein des organisations. En tant que chargée de projets RSE, j’ai une vision globale et périphérique de l'ensemble des actions liées au développement durable mises en place au sein de la Caisse et j’ai le privilège de pouvoir travailler sur chacune d’entre elles, sans exception. En 2020, j’ai créé le Bureau du Développement Durable de mon école, dont le but est de mobiliser l’ensemble de nos parties prenantes. J’ai prouvé avec mon équipe qu’avec peu de moyens, beaucoup d’idées, de créativité et d’envie, il était possible d’insuffler une dynamique RSE dans toute structure.

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