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Lisa AzorinLA

Lisa Azorin

Senior Copywriter · Brand Content · EN/DE/IT/FR

€400/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Lisa

Journalist, copywriter, editor, and communications consultant, I help brands, agencies, companies, and institutions create content that hits the mark, regardless of the language.

French, I work in English, German, and Italian with the same editorial rigor, allowing me to handle European or international projects without the usual loss of meaning and tone. Whether it's building a brand narrative, writing a campaign, managing an editorial strategy, or handling press relations, I bring the rigor of journalism, the effectiveness of copywriting, and the overall vision of communication.

Immediately available for freelance assignments, consulting, or long-term collaborations.

Based in Paris, open to relocation.

Journalism · Strategic Watch · Communication · Copywriting · Brand Content · Transcreation · Editorial Management · Proofreading · Editorial Assistance
  • French

    Native or bilingual

  • English

    Fluent

  • German

    Fluent

  • Italian

    Fluent

Can work on-site
Paris (up to 50km), Montpellier (up to 50km)

Experience

  • BETC
    Senior Luxury Copywriter
    July 2017 - Today (9 years and 1 month)
    Île-de-France, France
    Print & Digital
    CRM

    Overhaul of editorial guidelines
    Creation/Adaptation of tone of voice

    Production of editorial content and newsletters
    Search for creative and strategic concepts
    References: France.fr, Nespresso, Sephora, CHANEL, Lacoste, Christofle, Air France, G7 Green, Bouygues Télécom, E.LECLERC, RATP, SNCF, La Roche Posay, Ramsay, Decathlon, Canal+, 1 Place Vendôme, Manor, Michelin, Sofinco, Leroy Merlin, Nouvelle-Aquitaine
    Creative Concept Customer Relationship Management (CRM) Content Marketing Newsletter Writing Copywriting
  • GROUPE ROCHER
    Copywriter
    October 2023 - Today (2 years and 10 months)
    Paris, France
    Writing of monthly newsletters and other recurring lifecycle content
    Search for creative concepts for one-off campaigns (Christmas)

    Reference: Yves Rocher
    Newsletter Writing Copywriting Creative Concept
  • maxyma
    Copywriter
    October 2023 - February 2025 (1 year and 5 months)
    Search for creative concepts and development of different elements and formats for 360° fundraising campaigns

    References: Orphéopolis, Secours Catholique, SOS Villages d'Enfants, UNHCR
    Creative Concept Copywriting Philanthropy Fundraising Strategy

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Education

  • LLCE German, German
    Université Sorbonne Paris
    2008
    LLCE Allemand, Allemand
  • Training for young publishing professionals
    OFAJ/BIEF/Frankfurt Book Fair
    2013
    Formation pour jeunes professionnels de l'édition

Certifications

  • ANTI FAKE NEWS - The Training
    Cision France
    2025
  • Digital Investigation Techniques
    AFP
    2026

Skill set

Categories