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Lionel KoffiLK

Lionel Koffi

Editor | Copywriter | Brand Content Journalist

€300/day
14 projects
Paris, FR
8-15 years

Average response time: 4 hours

Freelancer profile translated to English.
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About Lionel

🔖 Welcome to my profile!

I offer my services to meet your needs in article writing, content production – for websites, newspapers, blogs, magazines, podcasts, social networks, marketplaces – and journalistic article writing and freelance assignments.

💡 After a preparatory economic course and business school, I decided to combine my knowledge of the business world, my economic background, and my marketing/sales skills with my passion for writing and journalism, as a freelancer.

My initial career, which oscillated between business development and entrepreneurship, has been enriched by various projects involving journalistic text writing and SEO (articles, freelance assignments, interviews, case studies, blog posts, B2B content, brand content, ghostwriting). These allow me to be versatile and open to different sectors and editorial formats.

📬 My online portfolio: ginkio.com/lionelkoffi

✅ I have notably written for Dassault Systèmes, Adobe, Pinterest, Zendesk, Huawei, EDF, Bouygues Telecom, Clearpay/Afterpay, Oracle, Accor (advertising writing / brand content / copywriting at the HUB Institute). I have also written for Groupe La Poste (Digital Identity / Docaposte), for Hello Watt (energy sector start-up), for the fintech Spaycial (formerly Transaction Connect), for the insurer Alan, and for the complete redesign of websites for various media and companies (Datawords, etc.). I am also a Copywriter for the digital agency Valtech, in Paris.

✅ My preferred topics: economy, society, technology, environment, scientific research, digital, commerce, geopolitics, music, sports.

✅ My areas of expertise: retail, data, finance, energy, tech, society, economic news, AI, e-commerce.

🤝 Do not hesitate to contact me to learn more and discuss your projects.

🖊️ See you soon!
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Basic

  • Portuguese

    Basic

Remote only
Primarily works remotely

Experience

  • Valtech
    Copywriter / Content Manager
    DIGITAL AND IT
    April 2022 - Today (4 years and 3 months)
    Paris, France
    • Management of Valtech France's written communication and definition of an editorial charter and tone to be adopted on the internal website as well as for text writing.
    • Production of editorial content on various platforms: articles, press releases, white papers, opinion pieces, HR communication, social media posts.
    • English-French/French-English translation and adaptation of international content to the French editorial charter.
    • Involvement in copywriting assignments for the agency's clients in France and Canada: project scoping, definition of objectives and deadlines, writing short copy and long copy for website redesigns or digital transformation assignments.
    • Correction, proofreading, and rewriting of existing content.
    • Collaboration with various departments (New Business, Strategy, HR): writing commercial proposals, advising on writing and formatting client presentations, etc.
    Project Management Copywriting Copywriting Writing Marketing Study interview
  • Business Reporter
    Freelance Journalist
    PRESS AND MEDIA
    April 2025 - Today (1 year and 4 months)
    Writing, translation, and editing of articles / brand content for the French economic press (L'Usine Nouvelle, Les Echos, etc.).
    Journalism Journalistic Writing Online Journalism Brand Content Advertorial
  • Freelance - Rédaction & Journalisme d'entreprise
    Independent Writer, Corporate Journalist, Copywriter
    PRESS AND MEDIA
    May 2019 - Today (7 years and 2 months)
    Paris, France
    • Writing articles for websites, newspapers, and magazines, blog posts, newsletters, press reviews, industry trends, and B2B content, on various general topics: culture, business, education, health, sports, work/HR, economic and social news.
    • SEO: content optimization for search engines.
    • Correction, proofreading, and rewriting of texts.
    • Video: creation of short-form video content.
    • Web content integration (WordPress, Django, Drupal...): layout, images, infographics, videos, links, anchor text, and internal linking.
    • Implementation of original content (interviews, profiles, analysis) for blogs and social networks.
    • Print journalism, economic journalism, corporate journalism, freelance assignments, brand content.
    Copywriting SEO Writing Web Writing Writing Journalism Brand Content Communication Strategy Editorial Strategy

Reviews

4.9

Out of 7 ratings

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Account deleted

Reviewed on 11/2/2022

Another successful project with Lionel. The quality of the content is excellent, and all articles were delivered a few days early. Nothing to complain about!
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Account deleted

Reviewed on 10/21/2022

Another successful project with Lionel! Everything went well, it's a pleasure to work with Lionel.

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Education

  • Master in Management
    KEDGE Business School
    2014
  • Preparatory classes for higher education institutions (CPGE)
    Lycée Hector Berlioz, Vincennes
    2010

Skill set

Categories