About Line
French
Native or bilingual
English
Fluent
Experience
- Bertrand HospitalityProduct and Marketing Project ManagerRESTAURANTS AND FOOD SERVICEAugust 2022 - August 2025 (3 years)Paris, France
- Creation and development of product offerings: from idea to launch (concepts, recipes, positioning, pricing)
- Analysis of commercial performance: sales monitoring, reporting, strategic recommendations.
- Benchmark and competitive intelligence: market analysis, identification of food trends, study of competitor offerings.
- Facilitation of brainstorming sessions with R&D teams, directors, and chefs to design future recipes.
- Organization and management of product tastings to refine recipes based on internal feedback.
- Management of external partners: coordination of service providers (agencies, suppliers, speakers) for marketing and product projects.
- Design and implementation of on-site commercial promotions: brand activation and product promotion to customers.
- Social media management, photo and video shoots
- Concept RestaurationEvent Marketing Project ManagerRESTAURANTS AND FOOD SERVICEAugust 2022 - August 2025 (3 years)Paris, France
- Tender management: needs analysis, writing commercial proposals within deadlines.
- Deployment of a Click & Collect service: operational implementation of an order pickup solution in the Le Mans circuit. Redesign of the visual identity.
- Creation of communication materials (brochures, POS displays, social media visuals, newsletters).
- Redesign of the graphic charter
- Groupe BertrandMarketing & Digital Project ManagerRESTAURANTS AND FOOD SERVICEFebruary 2022 - July 2022 (5 months)Paris, France
- Social media management: content creation, community management, and assistance with visual campaigns.
- Development of numerical reports: performance monitoring, engagement analysis, and recommendations for improvement.
- Coordination of new restaurant menus: product launch supervision
- Writing creative briefs and organizing photo shoots
- Participation in new recipe tastings: validation of offerings in collaboration with culinary teams.
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Education
- HRE MasterUFR ESTHUA2022Master HRE
- Degree in Applied Foreign LanguagesLicence en Langues Étrangères appliquées