Freelancer profile translated to English.
Back to original languageAbout Linda
With 10 years of experience as Marketing Manager for a pet insurance company, I successfully led the development of the Italian market. Since 2018, I have been running my own sole proprietorship, specializing in digital support for businesses and individuals, with a focus on social media.
Skills:
° International market development
° Digital marketing strategies
° Social media management and optimization
° Marketing data analysis
Achievements:
° Successful launch in the Italian market: Comprehensive marketing strategy leading to significant growth. From 0 to over 7000 clients.
° Organic growth on Instagram: Development of an influential and engaged presence.
My goal is to support you in your digital presence and maximize your impact on social media. Do not hesitate to contact me, I will be delighted to discuss your project and boost your digital strategy.
I can assist you in the following languages, among others: Italian, Spanish, English, French
See you soon,
Linda
French
Native or bilingual
English
Fluent
Italian
Fluent
Spanish
Conversational
Remote only
Primarily works remotely
Experience
- FreelanceFreelancer in Marketing, Digital Communication, Content CreatorSOCIAL NETWORKSJune 2018 - Today (8 years)Marseille, FranceMy goal is to support you in your digital presence and maximize your impact on social media. Do not hesitate to contact me, I will be delighted to discuss your project and boost your digital strategy.Skills:° Social media management, development, and optimization° Social media content creation strategy° International market development° Digital marketing strategies° Marketing data analysis
- HD Assurances FranceMarketing Manager Italy / Management France (Assur O'Poil)BANKING AND INSURANCEJanuary 2017 - Today (9 years and 5 months)Île-de-France, FranceITALY: Autonomous development of the Assur O'Poil market, pet insurance, in Italy.• Development of the product strategy• Development of the communication/marketing plan: targets and objectives, competition, positioning• Establishment of partnerships and offices in Italy + Management of administrative tasks• Autonomous creation of the website• Autonomous management of SEO on the Italian site + Google Adwords• Management of the translation of commercial documents, General Terms and Conditions, etc.• Establishment of partnerships for lead generation for the sales department• Establishment of the sales department• Management of the developing sales and customer service team.• Implementation of emailing and newsletters• Daily management of social media with interaction• Publication of weekly articles on the site + SEO and long-tail management. FRANCE:• Team development of the strategy, communication/marketing plan: targets and objectives, competition, positioning• Management of visibility campaigns: mainly SEO (management of keyword campaigns, HTML tags, etc....)• Knowledge of managing different social media and Adwords campaigns.• Lead and statistics tool management• Creation and distribution of materials with specialized platforms (Emailing, Newsletter)• Press release creation• Creation of documentation and commercial tools for trade shows and other communication.• Administration and development of the website based on SEO and user experience UX, weekly creation of new articles + Google Analytics management• Organization and supervision of trade show events (animal expo)• Use of Photoshop and InDesign
- HD Assurances FranceMarketing and Digital Communication Officer France & Italy (Assur O'Poil)BANKING AND INSURANCEJune 2015 - January 2017 (1 year and 7 months)Île-de-France, FranceFRANCE:• Team development of the strategy, communication/marketing plan: targets and objectives, competition, positioning• Management of visibility campaigns: mainly SEO (management of keyword campaigns, HTML tags, etc....)• Knowledge of managing different social media and Adwords campaigns.• Lead and statistics tool management• Creation and distribution of materials with specialized platforms (Emailing, Newsletter)• Press release creation• Creation of documentation and commercial tools for trade shows and other communication.• Administration and development of the website based on SEO and user experience UX, weekly creation of new articles + Google Analytics management• Organization and supervision of trade show events (animal expo)• Use of Photoshop and InDesign ITALY: Autonomous development of the Assur O'Poil market in Italy.• Development of the product strategy, communication/marketing plan: targets and objectives, competition, positioning• Establishment of partnerships and offices in Italy + Management of administrative tasks• Autonomous creation of the website• SEO management on the Italian site + Google Adwords• Management of the translation of commercial documents, General Terms and Conditions, etc.• Establishment of partnerships for lead generation for the sales department• Establishment of the sales department
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Education
- Master of Mass CommunicationESG Business School - PPA, Alternating Program2013Master 2, Marketing et communication Option luxe
- Master 1, LEA - International ManagementUniversity of Provence (Aix-Marseille I)2011Master 1, LEA - Management international