Freelancer profile translated to English.
Back to original languageAbout Lidia
Unstable churn hinders your growth.
A poorly structured Customer Success costs more than you think.
I help SaaS companies turn their CSM department into a direct lever for MRR growth.
I get involved when:
Churn becomes unpredictable
Upsell is underutilized
CSMs are overwhelmed or poorly prioritized
Processes are not scalable
The CEO is still handling strategic client relationships
MY MISSIONS
✔ Churn audit & customer journey analysis
✔ CSM portfolio structuring (segmentation & prioritization)
✔ Implementation of onboarding & retention playbooks
✔ Identification of at-risk clients & action plan
✔ Structuring of expansion strategy (upsell / cross-sell)
✔ Sales – CSM – Product alignment
✔ Implementation of actionable metrics (not just reporting)
MY APPROACH
Pragmatic
ROI-oriented
Actionable within 30 to 90 days
Without unnecessary complexity
I work with concrete deliverables that your teams can immediately activate.
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- Foie Gras GourmetAccount ManagerNovember 2019 - December 2019 (1 month)Paris, FranceCampaign creation, optimization, analysis, reporting, improvement, bidding strategy.Analytics, Bing Ads, Google Ads
- Foie Gras GourmetAccount ManagerE-COMMERCENovember 2019 - Today (6 years and 7 months)Paris, FranceCampaign CreationAccount ManagementStrategy, bidding, conversionsSearch campaign managementGoogle Analytics, objective managemente-commerce
- La Maison du PiedGoogle Ads Account OptimizationSeptember 2019 - September 2019TeletravailI can help you create, optimize, and improve your communication strategy and ensure your business grows rapidly.
Reviews
Sophie
REAPROD AGENCY
Reviewed on 9/14/2020
PERFECT I recommend Lidia for her professionalism and especially her listening skills. Lidia knows her job perfectly and is always available to help us. I strongly recommend using Lidia's services.
P
pascal
Foie Gras Gourmet
Reviewed on 12/7/2019
Lidia is very professional and knows her field perfectly.
She communicates easily, making her very pleasant to work with.
I highly recommend contacting her for anything related to Google (Ads, Analytics, ...)
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Education
- Master in Business Management and StrategyISCG2014Marketing E-commerce Vente Négociation Communication RH