Liana Masri

Establishing new departments by analyzing current activities, leading stakeholder workshops, designing the department's strategy, operating model and business requirements Implementing sustainable investment strategies through designing and applying business models that balance environmental conservation with financial sustainability Conducting comprehensive market research, facilitating data-driven decision-making and providing valuable insights to clients to attract strategic investment opportunities Leading project tracks and managing key stakeholders to ensure the delivery of quality deliverables on time Managing different client requirements and relationships and reporting periodic project performance Acting as a proposal manager and managing the team to ensure the timely development of business proposals across varied industries

Identifying investment opportunities for the Special Economic Zones and Saudi Ports in KSA, creating an investor attraction journey, incentive packages, communication plans and developing an economic model to assess and prioritize the opportunities based on attractiveness and impact. Leading an internal project to enhance the company's internal processes and tackle operational challenges Leading current state assessments, gap analyses, benchmarking to identify key areas for improvement

Driving the enhancement of the investorjourney in underdeveloped cities, aiming to increase business development, attract strategic opportunities, select commercial best- uses for development plots to improve the social and economic advancement of the cities. Conducting comprehensive market research, facilitating data driven decision-making and providing valuable insights to clients. Contributing to the development of +3 business proposals monthly, across varied industries and showcasing adaptability and proficiency in addressing unique client needs.