About Lethycia
Malagasy
Native or bilingual
French
Fluent
English
Basic
Experience
- FreelanceCommunity ManagerSOCIAL NETWORKSSeptember 2022 - Today (3 years and 10 months)Antananarivo, MadagascarAs a freelance Community Manager, I am responsible for developing and optimizing brands' digital presence by:➡️ Designing and implementing social media strategies adapted to client objectives.➡️ Creating attractive visual content to engage the community.➡️ Planning a consistent editorial calendar aligned with each brand's editorial line.➡️ Monitoring performance using analytical tools and adjusting strategies accordingly.➡️ Conducting competitive analysis to identify market trends and opportunities.
- Yourtaget AgencyCommunity ManagerDIGITAL AND ITOctober 2022 - October 2023 (1 year)FranceAt Yourtarget Agency, my role focused on managing clients' social networks, involving:➡️ Community engagement and moderation across different platforms.➡️ Content planning and editorial calendar organization.➡️ Monitoring publication performance and adjusting strategies.➡️ Preparing monthly reports to evaluate the results of implemented actions.➡️ Continuous training in SEO, SEA, and social selling to optimize campaign reach.
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Education
- Professional Bachelor's Degree, Communication and Media StudiesUniversité Privée De Madagascar2021Licence professionnelle, Étude de la communication et des médias