Freelancer profile translated to English.
Back to original languageAbout Leslie
Are you looking for an SEO web writer who can tell your story while improving your online visibility?
I amLeslie**, a **web writerand creator of the Elan de Plume blog.
Passionate about the power of words and stories that resonate, I writeauthentic content**, optimized for **natural referencingand designed to capture your readers' attention.
My goal: to transform your ideas, expertise, or values into clear, lively, and engaging content.
Thanks to **a sensitive and narrative pen**, I create texts that speak to your audience while meeting SEO requirements.
What I can offer you if you lack time to write or want to improve your site's visibility, I can help you to:
- create SEO-optimized blog articles
- write clear and structured web pages
- tell your brand's story through storytelling
- produce content that engages your audience and strengthens your image
I rely on in-depth research and fluid writing to produce texts that are both useful for your readers and effective for search engines.
My added value
What sets me apart:
- a narrative and immersive writing style, inspired by storytelling
- an ability to convey emotions and create a connection with readers
- authentic and human writing that gives personality to your content
Travel, culture, lifestyle, life experiences… my editorial universe fuels my creativity and allows me to offer lively, embodied, and memorable content.
Projects I work on
I write in particular:
- SEO blog articles
- editorial and storytelling content
- website pages
- culture, travel, and lifestyle articles
- inspirational or narrative content
Each project is an opportunity for me to give momentum to your message and bring your universe to life through words.
French
Native or bilingual
English
Conversational
Can work on-site
Paris (up to 20km)
Experience
- Elan de PlumeWeb writerJanuary 2025 - Today (1 year and 7 months)Paris, France
Writing and content
Writing web-optimized articlesExcellent command of spelling and grammarAdaptation of tone and style according to the target audienceStorytelling and persuasive writingSimplification of complex subjectsSEO (natural referencing)
Keyword research and analysisOn-page optimization (Hn tags, meta title, meta description)SEO writing focused on search intentInternal linkingContent structure optimizationAnalysis and performance
Content performance analysisSEO position trackingContinuous article optimizationTraffic and user behavior analysisTools and techniques
Use of CMS (WordPress)Google AnalyticsOrganization and management
Editorial calendar managementDocumentary research and sector monitoringAdherence to deadlinesTeamwork with marketing/SEO teams - Mairie de SartrouvilleAssistant Manager – Education DepartmentPUBLIC SECTORNovember 2020 - December 2022 (2 years and 1 month)Sartrouville, France
Administrative, Human Resources, and Financial Management
- Preparation of contracts, planning, work time management
- Organization of meetings (invitations, preparation of files) and production of minutes
- Design, writing, and formatting of letters, reports, memos, and presentations
- Various administrative management, telephone and in-person reception
- Development of internal tools
- Supervision of the department's budget, monitoring of public procurement
- Recruitment, training, and anticipation of needs
Management
- Performance monitoring and evaluation / monthly feedback and advice
- Mastery of management techniques
- Creation and updates of internal methodologies
- Organization and facilitation of meetings
- Creation of new operational activity monitoring tools (creation of indicators, dashboards)
- Participation in the Management Committee
- ImmoprovDocumentation Department ManagerREAL ESTATEAugust 2010 - July 2018 (7 years and 11 months)Paris, France
- Integration of new data and periodic updates, cataloging, indexing
- Market information research from peers (transactions, developments, etc.)
- Participation in the evolution of the information system (database)
- Competitive intelligence on websites and establishment of partnerships
Recommendations
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Education
- Web writer & SEO training2025Formation Rédacteur web & SEO
- Bachelor's degree in Communication and Information – Documentary ResourcesIUT de DijonLicence Communication et Information – Ressources documentaires