Freelancer profile translated to English.

Description

Hello and welcome to my Malt profile!

Do you want to structure, optimize, or accelerate a digital product or service?

I help companies with their transformation projects, optimizing their processes, and steering high-performing marketing and sales strategies.

💡 Specifically, I can help you to:

• Structure your projects: workflows, tools, roadmaps, reporting

• Optimize your internal processes and automate key tasks

• Design and execute multi-channel communication strategies

• Create impactful content (social media, newsletters, press releases, visuals)

• Implement or improve your CRM and customer management tools

• Analyze your data to identify growth levers

• Organize your events, online or in-person

👩‍💻 My background

With over 10 years of experience in Marketing Operations, CRM, Data, and digital project management, I have worked for start-ups, SMEs, and large groups in tech, design, art, automotive, and health.

I combine strategic vision, operational execution, and mastery of digital tools.

✅ My added value

• Ability to quickly clarify, structure, and optimize your processes

• Strong experience in team coordination and complex environments

• Excellent command of no-code/low-code, CRM, analytics, and automation tools

• Smooth adaptation to international contexts (FR / EN / DE)

• Constant focus on results and operational simplicity

📍 Based in Paris — available for one-off or recurring assignments, remotely or on-site.

🚀 Let's discuss your challenges: optimization, automation, organization, or growth.

See you soon,

Leslie

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Spanish
Conversational
Russian
Basic
Japanese
Basic

Workplace preferences

Can work on-site

Paris (up to 50km), Lyon (up to 10km), Marseille (up to 10km)

JINXA
FREELANCE
November 2024 - Today (1 year and 7 months)
Paris, France
Quality Data Manager – Guide Michelin

Ensure the accuracy, consistency, and reliability of data across multiple datasets covering European markets.
Collaborate closely with data analysts to define validation rules, build scalable quality controls, and structure AI-enhanced enrichment pipelines.
Work with developers to automate checks, integrate external APIs, and resolve data flow issues.
Create quality indicators, documentation, and dashboards for the Marketing, Product, and Tech teams.
Contributed to improving lead and account data used in CRM workflows and sales actions.

Digital Marketing - Autorigin

Represent and redesign end-to-end customer journeys, from landing pages to activation, to improve lead conversion.
Design and optimize lead workflows between the website, CRM, and sales teams (qualification, scoring, routing).
Implement marketing and sales indicators with regular reporting to management.
Coordinate cross-functional projects between Marketing, Sales, and Tech teams, ensuring stakeholder alignment, change management, and tool adoption.
Automate repetitive tasks using Make and CRM tools to reduce operational workload.
CRM Automation Data Analysis Data Analysis Reporting
Fresenius Kabi France
Marketing Project Manager
MEDICAL
November 2023 - November 2024 (1 year)
Paris, France
Lead CRM and Marketing Operations projects in a regulated pharmaceutical environment, alongside the Senior Marketing Director.
Optimize lead workflows, data enrichment, and nurturing sequences.
Coordinate MarTech integrations with Marketing, Sales, IT, and Regulatory.
Drive tool adoption (training, documentation).
Create dashboards to enhance visibility on campaign impact, pipeline, and compliance.
Communication Marketing Customer Service Project Management Calendar Management
GRIMSHAW
Marketing & Business Development Manager
January 2019 - January 2022 (3 years)
Paris, France
Oversee sales pipelines and conduct strategic reporting to management.
Manage digital prospecting and loyalty campaigns across several international markets.
Support CRM evolution and contribute to end-to-end projects, including adoption and communication.
Implement KPIs and analyze performance to identify areas for improvement and refine sales strategy.
CRM Digital Communication Responding to Tenders Sales Strategy Graphic Design

Check out Leslie's experience

Philippe

Michelin - LB experience

Several months project

Reviewed on 4/17/2025

Always responsive, positive, rigorous, and dynamic, Leslie is very efficient and fully committed to the mission entrusted to her. She also knows how to step back from her work to measure its scope and value. She spontaneously suggests optimizations, different work methods, and tracking indicators. She was a key asset to the success of our project.

Christophe Laire and 1 other person have recommended Leslie

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Baptiste Duhen

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Amed Hamou

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Audrey Champion

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Signup to reveal

Intensive programming course ("piscine") at Ecole 42
Ecole 42
2025
Coding en C
Master in Operational Management
IAE Lille, Esam, Igs group
2012
Master's degree, Management

Check out Leslie's education

Generative AI
Le Wagon
2025
Deploying Automated Systems
Ecole Cube
2025

Leslie Guilbert

MARKETING OPS, DATA, CRM AND AUTOMATION

About Leslie

Experience

Reviews

5.0

Quality

5.0

Deadline

5.0

Communication

5.0

Philippe

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