Leonor Fabregat

Definition of acquisition and positioning strategies for clients. Design of conversion systems aligned with the business model. Strategic and creative direction of campaigns oriented towards profitability. Client support in decision-making and commercial structuring.

Strategic leadership of the Food division (marketing and profitability). Portfolio development and adaptation to global trends. P&L management and sustainable business unit growth. Commercial activation and multi-channel positioning.

Strategic portfolio management (€2.7 million), ensuring growth and profitability. Definition of commercial plans and achievement of billing objectives. Development of new business opportunities and market expansion. Cross-functional project leadership with technical and commercial teams. Negotiation and consolidation of key long-term relationships.