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Léonie U.LU

Léonie U.

Product marketing, branding & positioning | SaaS

€800/day
Montpellier, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Léonie

I support my clients in achieving their goals: to gain visibility, increase brand awareness, boost their revenue, and/or work on their positioning and brand image.

I intervene during the creation, product launch, and development phases to help my clients position themselves in their market:
- Marketing strategy
- Positioning
- Product marketing
- Go-to-market
- Branding platform
- Inbound marketing, content
- Project management

Looking forward to discussing with you,

Léonie Uchiyama
  • French

    Native or bilingual

  • English

    Native or bilingual

  • Chinese

    Conversational

  • Spanish

    Conversational

Remote only
Primarily works remotely

Experience

  • Innover à la Campagne
    Project management and marketing
    PRESS AND MEDIA
    April 2022 - November 2023 (1 year and 8 months)
    Uzès, France
    General organization and communication for the "Prix Innover à la Campagne" (Innovate in the Countryside Award).
    This award recognizes rural entrepreneurs and is supported by organizations such as Carrefour, Terre et Fils, and Regional Natural Parks...
  • EDITIONS GLENAT
    Commercial & editorial development
    PUBLISHING
    October 2018 - September 2019 (11 months)
    Grenoble, France
    Develop sales and manage delegated publishing projects, which included:

    • Coordination and development of five editorial projects (tourism and regional magazines, exhibition catalog): L'Alpe d'Huez magazine, Vercors Inside, Chamrousse magazine, Haute-Maurienne Vanoise magazine, and the catalog for the Paris Biennale
    • Increasing sales of books, event projects, and editorial projects
    • Managing advertising sales for seven magazines (five annual and two quarterly)
    • Developing the subscriber base for two quarterly magazines (L'Alpe and Supertchô!)
    • Assisting in the organization of events related to the Glénat Fund and delegated publishing projects
    Marketing Content marketing Editorial strategy Publishing Sales strategy Business development Project management Partnerships Events
  • COMBODO
    Marketing
    SOFTWARE PUBLISHING
    September 2015 - March 2018 (2 years and 7 months)
    Grenoble, France
    Managed the marketing/communication strategy.

    MARKETING & COMMUNICATION
    • Implementation and management of a marketing strategy and its associated budget
    • Event management: Study days, afterworks, trade shows
    • Management of web marketing tools: Newsletter, social media, website
    PRODUCT DEVELOPMENT - PROJECT MANAGEMENT
    • Writing the business plan for a new marketplace for iTop extensions (ITSM software): iTophub.io
    • Implementation and execution of the action plan with R&D teams for the launch of iTop Hub
    Content marketing Inbound marketing Web marketing strategy Communication strategy Web project management product development business plan events Project management partnerships Marketing business development

Recommendations

FU
FU
Former user and 1 other person have recommended Léonie

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Education

  • DUT Information-Communication
    Université Lyon III
    2012
    Communication des organisations
  • Master in Management - Marketing Specialization
    Grenoble Ecole de Management
    2016
    * Programme Grandes Ecoles * English Track (programme international)

Certifications

  • TOEIC
    990/990
    2016
    English French English Translation

Skill set (27)

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