Freelancer profile translated to English.
Back to original languageAbout Léonie
I am Léonie Letouzé, a freelance digital communication specialist, with a degree from a top business school, specializing in editorial strategy, content creation, and branding. I help associations, sports clubs, entrepreneurs, and freelancers develop their visibility and structure their online communication 🎯.
I handle complete social media management (Instagram, Facebook, YouTube), digital content creation (posts, carousels, reels, stories), web and editorial writing (articles, newsletters, storytelling, institutional content), as well as graphic design on Canva, InDesign, Illustrator, and Photoshop. I also manage and create WordPress websites, design and manage communication campaigns, facilitate community engagement, and handle photo and video production (reporting, retouching, editing). My approach is autonomous, structured, and results-oriented, with a strong ability to transition from strategy to operational execution.
English
Native or bilingual
French
Native or bilingual
Can work on-site
Pau (up to 50km)
Experience
- Animal crossCommunications OfficerENVIRONMENTALSeptember 2025 - September 2025Pau, France📱 Social Media Management
- Full management of Instagram, Facebook, and YouTube accounts
- 4 posts per week on Instagram and Facebook
- (photos, carousels, reels, graphic visuals)
- 1 YouTube video every two weeks
- (filming, editing, publishing)
- Approximately 200 publications and 25 videos over the year
- Content writing: storytelling, donation appeals
- Comment moderation and message replies
✍️ Editorial Production- 4 articles per week for the website → nearly 200 articles written
- Weekly newsletter for 1 year → approximately 50 issues
- Writing and layout of a complete press kit
- Creation of thematic dossiers (genetic diseases, awareness, education)
🎯 Communication Campaigns- Christmas Campaign → 1 post per day in December + contest
- Campaign against summer abandonment → posters, dedicated WordPress page, awareness content
- Participation in other ad-hoc mobilization and fundraising campaigns
🎨 Visual Creation and Design- Graphic design on Canva and InDesign
- Development of the association's visual identity
- Creation of templates, posters, flyers, banners
- Layout of institutional documents
- Creation and management of WordPress pages
📸 Photos and Field Work- Photo reports at the shelter
- Coverage of events and rescues
- Production of visuals for adoption profiles and communication
- Rugby AS PONT LONGCommunity ManagerSPORTSAugust 2025 - Today (1 year)Pau, France📱 Social Media Management
- Full management of the AS Pont-Long club's Instagram and Facebook accounts
- Daily use of the club's app for content distribution
- Approximately 4 posts per week on Instagram and Facebook
- Systematic cross-posting between platforms
🎯 Content Types Produced- Weekly creation of match posters
- Creation of team lineups: Men's Seniors, Women's Seniors, Juniors, Cadets
- Writing of match presentation texts and results
- Graphic design respecting the club's visual codes
📸 Photo Production- Photos taken during matches
- Selection, retouching, and publication of the best visuals
- Building a dedicated image bank for the club's communication
🚗 Field Presence and Travel- Regular travel to match venues
- Coverage of sporting events on weekends
- Presence on the sidelines for content capture
🗂️ Work Organization- Work done in complete autonomy, without a communication team
- Full management of the editorial calendar
- Thomas B PhotographyCommunity ManagerARTS AND CRAFTSJanuary 2023 - December 2023 (11 months)Pau, France📷 Support and Communication for a Photographer
- Defining the photographer's identity and positioning
- Selection and showcasing of the best photos
- Writing captions: storytelling, emotion, contextualization
- Creation of varied content: posts, carousels, reels, stories
- Development of an editorial calendar and scheduling of publications
- Community engagement: comments, messages, quote requests
- Development of visibility (hashtags, partnerships, trends)
- Management of professional image and e-reputation
Reviews
Recommendations
TB
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Education
- Master in Business Administration - Communication SpecializationÉklore2025