About Leon
German
Native or bilingual
English
Fluent
Experience
- PawPixFounderE-COMMERCEDecember 2023 - May 2025 (1 year and 5 months)www.pawpix.eu This store was founded by me and my business partner, which was also my first "larger" e-commerce project.Here we transform pets personalized with AI into a cartoon version and print the image on canvas, etc. So a classic print-on-demand model. With the store, I was able to generate a total of about €420,000 in revenue. (80% in Q4 2024)
- SwivyEmail MarketingE-COMMERCEJanuary 2025 - July 2025 (6 months)In this project, I set up the email marketing for Swivy.de.I started almost from scratch because no email marketing was set up at all. In the end, it increased to €100,000 in email revenue/month, which corresponded to about 15% of the total revenue.Unfortunately, not much more is possible here because there are very few or uninteresting cross-selling opportunities for customers, and the hero product is rather a product that one typically buys only once.
- Skincare-BereichPerformance Marketing (Direct-response Marketing -> Advertorials, Creative Strategy)E-COMMERCEJune 2025 - Today (1 year)For this renowned skincare brand, I signed an NDA and am not allowed/do not want to disclose detailed information :)My areas of responsibility are:- Writing advertorials- Creative strategy- Email marketing
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Education
- AbiturHardenberg-Gymnasium Fürth2025