Freelancer profile translated to English.
Back to original languageAbout LĂ©o
LĂ©o, in a nutshell.
My passion?
Taking on new challenges and learning more every day.
After a rich and varied professional journey, I found my path in SEO, almost like a revelation.
Writing to see my pages in1st positionandcreate a conversionis like an obligation for me!
Education?
Graduated with a master's degree in digital marketing / e-commerce from Sup de Pub, I finally found my calling, becoming an expert in the world of natural referencing.
To tell you the truth, I literally touched everything during my studies, but it's in this field where I found myself the most and above all, where my results speak for themselves...
My skills?
I blend my fine writing talents with CRO optimization to createmaximum traffic**, but above all, **to sell.
It's in this path that I truly shone.
The adventure with Stan.bio was a real source of inspiration, proving to me that true success is measured by concrete results, so here's a small figure: I managed tomultiply Stan.bio's traffic by 72.
In a year and a half, I managed to perform small (or rather big) miracles in SEO, having learned a lot about myself and the power of numbers.
Why am I THE person you need?
- Complete SEO audit with concrete solutions
- Implementation of a global SEO strategy adapted to your business
- 100% optimized blog content (SEO and CRO)
- Review of product sheets and pages on your site
- Benchmarking and solutions to widen the gap with competitors
- Integration of UX-optimized articles on Shopify
I obviously remain open to new adventures and very eager to meet you... you, future collaborators :)
If you are looking for someone to illuminate the often too-blurry path of SEO, I am your man!
French
Native or bilingual
English
Fluent
Spanish
Conversational
Russian
Basic
Remote only
Primarily works remotely
Experience
- Stan BIOSEO SpecialistSeptember 2023 - Today (2 years and 9 months)92210 Saint-Cloud, France
Implementation of a comprehensive SEO strategy
- Organic trafficmultiplied by 72 (+ 9,000%)between June 2023 and December 2024 -> from2,500 to over 182,000-37 million impressionson Google-370k clicksto the Stan.bio website-600%increase in keywords between June 2023 and November 2024- Over1300 keywords in the top 3- E-commerce site SEO Cost trafficmultiplied by 10since June 2023- Increase in backlinks and referring domains- Authority Score +10 Weekly comprehensive strategy to attract more traffic to the site.- As for revenue... you have to try to understand because it's confidentialImplementation of powerful email marketing
- Creation ofultra-impactfulautomatic flows- Weekly informative campaigns- Powerful promotional campaigns- Increase in revenue generated via Klaviyo,+30%**, flows represent **15%- Creation of an engaged collaboration with the SPA for the brand's 3rd anniversary- Establishment of partnerships withinfluencers and ambassadors- Establishment of partnerships with major brandsImpact via Pinterest
- Creation of a Pinterest account- From scratch to+100k monthly impressions- SEO-optimized pins- Creation of traffic to the site via Pins and Boards - WebpleaseSEO SpecialistE-COMMERCESeptember 2024 - Today (1 year and 9 months)Paris, France
Content creation and support
- Creation of blog posts- Optimization of existing pages to rank as well as possible- Creation of the design for blog pages and articlesI make sure to supportMaëlle**, a recognized and certified **Shopify expert**, as best as possible, by creating **100% optimized blog posts and pages.In addition to writing, the aesthetics of the pages are very important to me, which is why my scope of action also extends to making her siteattractive**, in order to guarantee the best customer experience and **increase the conversion rate.In short, I combinepleasant UX with polished aesthetics, andcomplete SEO optimization. - SAUVALE PRODUCTIONMarketing Project ManagerOctober 2022 - October 2023 (1 year)
Internship at Sauvale Production
In operations to managethe Shopify sites of 3 brands:1. Stan.bio2. Canichef & FĂ©lichef Bio3. Nestor Bio- Creation of loyalty programs and integration of tools that increased revenue by nearly 15%.- Website copywriting- SEO (creation and optimization of articles)Emailing
- Weekly informative campaigns- Powerful promotional campaigns- Increase in revenue generated via Klaviyo
Recommendations
+1
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Education
- Master 2 (M2), Digital Marketing and E-commerceSup de Pub - INSEEC U2023Master 2 (M2), Marketing Digital et E-commerce
- General Baccalaureate, Economic and SocialLycée des 7 mares2018Baccalauréat général, Économique et Social