Freelancer profile translated to English.
Back to original languageAbout Léo
I create short-form video ads (Meta / TikTok) to help e-commerce brands test more angles and find those that truly convert.
Thanks to my e-commerce experience, I'm used to thinking in terms of hooks, retention, and conversion (CTAs), thus making videos that grab prospects and guide them to the landing page.
I've worked on creatives for Meta and TikTok, in line with media buying logic. This has allowed me to concretely understand what works, what doesn't, and how to improve metrics like CTR, CPA, or ROAS.
I also come from a background in audiovisual with a specialization in sound design, so I place great importance on the rhythm, sound, and overall energy of the videos.
Today, I offer simple work: clean, effective videos designed to keep the customer engaged and encourage clicks.
If this matches what you're looking for, let's discuss it!
I am primarily looking for a long-term collaboration
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- Quasar WebFreelance ecommerce video editorE-COMMERCESeptember 2025 - Today (9 months)With a brief experience in e-commerce, I developed a passion for creating advertising creatives. I now wish to leverage this experience for other brands.
- En soloE-merchantApril 2024 - September 2025 (1 year and 5 months)• Research and selection of high-potential products (market analysis, competition, trends)• Creation of advertising creatives for Meta and TikTok ads (marketing angles, hooks, editing)• Launch and management of advertising campaigns• Creation and optimization of Shopify stores (design, structure, product pages)• Improvement of conversion rates (copywriting, visuals, user journey)• Performance analysis and continuous adjustments (tests, iterations)• Monitoring of e-commerce trends and adaptation of strategies
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Education
- Sound designACFA MULTIMEDIA2024• Composition sonore (création d’ambiances, musique, textures) • Sound design (création et transformation de sons pour l’image) • Montage et édition audio • Mixage et équilibrage des pistes • Travail du rythme et de la dynamique sonore • Utilisation de matériel audio (micros, enregistreurs, table de mixage) • Prise de son (enregistrement en conditions réelles) • Nettoyage et traitement audio • Synchronisation son / image • Compréhension globale de la chaîne audio