About Léna
French
Native or bilingual
English
Fluent
Experience
- Lloyd coffee eateryCommunication ManagerAugust 2024 - Today (2 years)Management of communication, marketing, and social media. Content creation, influencer collaborations. Deployment of marketing campaigns and field actions to strengthen brand awareness. Event organization, design of visual materials, and optimization of customer experience. Performance analysis, competitive monitoring, and strategy adjustments, SEO, SEA, PR. Coordination with teams to ensure overall consistency in-store and online.
- Agence immobilière L-IMMO PRESTIGECommunication OfficerJanuary 2022 - January 2023 (1 year)Re-branding of the agency due to name change. Content production on social media, calendars, retroplanning, press relations. Event creation, KPI monitoring, competitive monitoring.
- VUE SUR MER Marque de cachemire belge haut de gammeCommunication OfficerJanuary 2022 - September 2022 (8 months)Press relations (ELLE, Marie Claire, Cosmopolitan, Vogue) Influencer marketing & management of partnerships / ambassadors / contests. Event creation, vendor sourcing. Photo shoot organization. Model search, etc.
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Education
- Master's Degree (Bac + 5)European Communication School2023Bac + 5 Master
- BTS Negotiation & DigitalizationMerkure Business School2020BTS Négociation & digitalisation de la