Freelancer profile translated to English.
Back to original languageAbout Lénaick
I support B2B companies, startups, and agencies in developing their commercial activity, with a pragmatic and results-oriented approach.
I am involved in lead qualification, appointment setting, opportunity tracking, and closing, as a reinforcement for existing teams or executives. My role is to bring structure, consistency, and rigorous follow-up to sales activities.
Accustomed to working with clear objectives and simple indicators, I quickly integrate into existing tools and processes. I place particular importance on communication, transparency, and the quality of the working relationship.
I work exclusively as a freelancer, for one-off or evolving missions according to your needs.
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- XEROXB2B Business Developer – Professional SolutionsRETAIL (SMALL BUSINESS)November 2011 - July 2019 (7 years and 8 months)Caen, FranceB2B commercial development of professional solutions for SMEs and large accounts.– Opening and structuring a regional market with +200% growth in 4 years– Development and retention of a B2B client portfolio– Management of the complete sales cycle: prospecting, negotiation, closing– Creation of financing solutions adapted to businesses– Management and training of a sales teamStrong results culture, quantified objectives, and complex sales.
- Regicom (Groupe Publicis)B2B Digital Communication ConsultantCONSULTING AND AUDITSSeptember 2019 - August 2021 (1 year and 11 months)Cherbourg-en-Cotentin, FranceConsulting and support for B2B clients in their digital communication strategy.– Analysis of client needs and definition of digital strategies– Sales of communication solutions (web, visibility, acquisition)– Presentation of performance reports and quantified results– Client portfolio retention and developmentDemanding environment, results-oriented, and ROI focused.
- Projets indépendants – MontréalDigital Communication & Design ConsultantCONSULTING AND AUDITSOctober 2021 - April 2023 (1 year and 6 months)Montréal, CanadaCarried out independent missions for professional clients in Montreal, with an approach focused on understanding needs, structuring requests, and operational project monitoring. I worked directly with clients, from initial analysis to the implementation of defined actions, ensuring regular communication and clear project management.These projects allowed me to develop strong autonomy, adaptability to various contexts, and a relationship of trust with stakeholders, while respecting precise objectives and defined deadlines.
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Education
- BTS Negotiation and Customer Relations (NRC)AFTEC2019Formation orientée vente et relation client, couvrant la prospection commerciale, la négociation, la gestion de portefeuille clients et le suivi des performances commerciales, dans un contexte B2B et orienté résultats.
- Xerox Sales SchoolXerox2022Formation commerciale intensive aux méthodes de vente B2B Xerox : prospection, qualification, négociation, gestion du cycle de vente, vente de solutions complexes et pilotage de la performance commerciale, dans un environnement orienté objectifs et résultats.