About Léna
Freelance Event Coordinator | Health & Pharmaceutical Sector Specialist
Health & Pharmaceutical Industry Expertise
- Strict Compliance:100% guarantee on LEA / DMOS processes and Transparency.
- Laboratory References:Currently on assignment at CSL Vifor (replacing the event manager); 2 years at Novo Nordisk on a major product launch; and at an agency (Sagarmatha, Hopscotch) on behalf of major laboratories (GSK, ViiV Healthcare, and Sanofi).
Large-Scale Events & Field Logistics
Key Skills
- Global Management:scoping, bid response, strict budget monitoring, and vendor management.
- EMS & CRM Tools:proficient in Evenium, Cvent, Odoo, Coupa.
- Remote-ready:fully autonomous for remote work, with great time flexibility.
- International Environment:bilingual French / English.
French
Native or bilingual
English
Fluent
Experience
- CSL ViforHead of Congress & EventsPHARMACEUTICALS INDUSTRYApril 2026 - Today (4 months)Selected to ensure the overall continuity of the laboratory's activities as a replacement for the Event Manager, I manage the entire strategy and deployment of the company's events. In a cross-functional pivotal role, I manage projects from A to Z directly with internal teams, partner agencies, and service providers.Demonstrating strong operational agility, I have been involved in both taking over complex projects already underway and in the strategic launch and design of new events.Major Projects and Achievements:
- Multi-level Project Management (Agility & Autonomy):immediate takeover and management of ongoing projects at various stages of progress, alongside the scoping, launch, and execution of new operations for the laboratory.
- National & International Congresses:comprehensive management and operational oversight of the laboratory's major congresses.
- Set Design & Brand Identity:design, creation, and deployment of stands in direct collaboration with a stand builder. Translating the brand's marketing challenges into impactful volumes, exhibition pathways, and visual experiences.
- Agency & Fleet Management:oversight, briefing, and coordination of event agencies and suppliers to secure deliverables.
- Compliance & Declarations:complete administrative and regulatory management, including stand declarations and validation of sector compliance processes.
- Novo Nordisk FranceCongress & Events ManagerPHARMACEUTICALS INDUSTRYJuly 2023 - March 2025 (1 year and 8 months)Paris, FranceA true strategic pivot for the Business Units, I managed a volume of 20 to 25 large-scale events per year, consistently ensuring 100% strict regulatory compliance (LEA processes, Transparency, professional bodies).Far from simple logistical execution, my role began at the genesis of projects: I intervened upstream to co-build events hand-in-hand with the Marketing, Medical, and Purchasing teams, to ensure perfect alignment with the brand strategy and laboratory budgets.Major Projects and Achievements:Launch & Innovation:operational management of a critical product launch for the laboratory and end-to-end design of a Business Unit's very first Stand Alone event, placing patient experience at the heart of the strategy.Large-Scale & Institutional Events:organization of national and international congresses, institutional trips, department seminars, production site visits, and training sessions with healthcare professionals.Digital Transformation:supporting the department in its change management through the operational deployment of new internal EMS/CRM platforms and the implementation of new team processes.
- HopscotchProduction ManagerPHARMACEUTICALS INDUSTRYMay 2022 - April 2023 (1 year)Lyon, FranceA highly operational and field-based role where I managed production from A to Z for major pharmaceutical laboratories (groups of 10 to 500 attendees). This experience allowed me to master all aspects of production, technicals, and compliance, serving as the ideal stepping stone to transition to the client side (laboratory) with a global vision and a perfect understanding of agency expectations.Major Projects and Achievements:Bid Response & Client Relations:active participation in pitches and bid responses for major Pharma accounts (GSK, ViiV Healthcare, Sanofi, Boehringer Ingelheim), including the creation and presentation of strategic concepts directly to clients.Guest Logistics & Digital:central point for logistical coordination, operational deployment of registration platforms (Cvent, Evenium), and individualized management of participant journeys.Set Design, Technical & Creative:graphic design of communication materials, participation in space design, and technical coordination of events.Regulatory & Budgets:complete administrative management, drafting of declaration documents, setup of regulatory conventions (compliance processes), and strict budget management of operations.Field Coordination:presence and logistical deployment in the field to manage flows, service providers, and ensure the smooth running of events from A to Z.
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Education
- Major de promotion 2021, MBA spécialisé, Communication et management de l'événementielEFAP - École des nouveaux métiers de la communication2021MBA spécialisé, Communication et management de l'événementiel
- Master of Arts in JournalismVERN' University of Applied Sciences2020Master 1, Journalisme