Lena Farl

I design and manage UGC campaigns for lifestyle, beauty, and wellness brands that want content that is authentic, strategic, and visually desirable.

My advantage: I'm not alone.

I work with a network of qualified UGC creators, selected for their style, their comfort on camera, their ability to embody a brand, and to generate engagement. Together, we create agile, organic campaigns ready to perform on Instagram, TikTok, or your Ads.

What I offer:

- Turnkey UGC campaign creation

- Creative recommendation (moodboard, angle, script)

- Selection of relevant creators based on your target audience

- Coordination, production & delivery of videos

- Content adaptable for organic or paid social media

Example formats:

- Face cam storytelling / product review

- "Day in the life" vlog or product contextualization

- Editorial UGC (beauty, self-care, fashion)

- Packshots or more visual/aspirational content

- Mini-series around your launches

Why work with me:

- As a UGC creator myself, I speak the creators' language

- Network of tested, professional, embodied profiles

- Aesthetic & trendy content

- Smooth management & ready-to-post deliverables

- Specialist in lifestyle, clean beauty, self-care & slow fashion universes

In summary:

You contact me, I propose a campaign idea + suitable profiles + optimized formats for your needs. I manage the rest. You receive beautiful, relevant videos aligned with your brand image.

Based in Paris, I work remotely or in a hybrid model with French and international brands.