About Lea
French
Native or bilingual
English
Native or bilingual
Arabic
Native or bilingual
Experience
- Flair AgencyCOMMUNICATION OFFICER AND SEO CONTENT MANAGERDIGITAL AND ITJuly 2025 - November 2025 (4 months)Paris, FranceStructuring of the digital communication strategy with a B2B lead generation objective. Management of social media (LinkedIn, Twitch, Instagram, YouTube), and production of engaging content, contributing to the increase in traffic and incoming leads. Deployment of employer branding on LinkedIn, supporting recruitment and attractiveness goals. Design and dissemination of email campaigns and short video content, with open and click-through rates above industry standards. Organization of digital and physical events (live streams, SEO event with 250 participants), generating a 28% lead conversion rate.
- SKILLS4ALLCOMMUNICATION AND SOCIAL MEDIA MANAGEREDUCATION AND E-LEARNINGJanuary 2023 - April 2025 (2 years and 3 months)La Défense, FranceManagement of 360° communication and social media strategies (B2B & B2C) focused on brand awareness, acquisition, and lead generation. Deployment of content and UGC campaigns generating up to 30% of monthly digital leads. Coordination of 40+ content productions (videos, interviews, podcasts) and management of service providers. Organization and coordination of trade shows, events, and activations (logistics, content, communication). Updating and managing website content via WordPress, in coordination with marketing and technical teams. Production of SEO content generating +4k monthly visits and inbound lead acquisition. Performance monitoring and ROI reporting (Google Analytics, Search Console, SEMrush). Development of link-building strategies and management of an editorial calendar based on strategic keywords.
- AL JOUMHOURIAMANAGERPRESS AND MEDIAFebruary 2020 - January 2022 (1 year and 11 months)Beirut, LebanonDefining an editorial charter for various social media platforms (Instagram, Twitter, Facebook). Launching targeted advertising campaigns for a specific audience. Community and Content Management. Developing various digital strategies for electoral and advertising campaigns.âą Define the editorial line and calendar for the Website.âą Writing articles, speeches for communication videos.âą Interviewing social, economic, and political figures.
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Education
- M1 WEBMARKETING AND DIGITAL MARKETINGISDBA2022M1 WEBMARKETING ET MARKETING DIGITALE
- MBA Digital Communication ProjectISCOD2023
Certifications
- LVMH CREATION & BRANDING, OPERATION & SUPPLY CHAININSIDE LVMH2026