About Léa
French
Native or bilingual
Experience
- Maison LUYATE-commerce Website CreationNovember 2024 - December 2024 (1 month)Carcassonne, FranceContext:Maison Luyat is a company specializing in the artisanal production of foie gras. Guillaume, the owner, wanted to improve his business's online visibility and attract more customers through Google My Business and an e-commerce website.What I did:📌Creation and optimization of the Google My Business profile✅ Complete profile setup (name, category, description, service area, photos, hours, etc.).✅ Writing of a description optimized for local SEO.✅ Product addition (Foie gras).✅ Regular posting to engage the profile and improve referencing.✅ Review management and engagement improvement.🌍Local SEO Strategy✅ Selection of relevant keywords related to foie gras and local products.✅ Content optimization for Google Maps and local search.🛒 Creation of a WordPress and WooCommerce e-commerce website✅ UX/UI web design using Adobe XD for a fluid experience.✅ WordPress website integration with WooCommerce.✅ Definition of the website's sitemap and functionalities.✅ Product integration with detailed and optimized pages.✅ Configuration of payment and shipping methods.✅ Training the client on website usage for managing orders and adding products.
- Replica PrintShowcase Website CreationOctober 2024 - November 2024 (1 month)Carcassonne, FranceContext:Replica Print is a printing company specializing in signage and communication materials in Carcassonne. The company wanted to increase its online visibility with a professional and SEO-optimized website. The goal was to clearly present its services (printing, events, signage), highlight its work, and facilitate contact.What I did:âś… Creation and integration of the website on WordPress and Elementorâś… UX/UI web design using Figma for smooth and intuitive navigation.âś… Local SEO optimization with a strategy focused on the keywords "printing Carcassonne" and "signage Carcassonne" using Yoast SEO and Ahrefs.âś… Implementation of a dynamic portfolio to showcase the printing company's work.âś… Writing of SEO-optimized content (meta descriptions, titles, page structure).âś… Configuration of 301 redirects and .htaccess file setup to prevent indexing errors.âś… CSS customization for a polished visual rendering aligned with Replica Print's brand identity.âś… OVH hosting configuration and domain name connection.âś… Website speed optimization (image compression, CSS/JS minification).âś… Client training on WordPress usage for independent portfolio updates.
- EPL ImmobilierShowcase Website CreationOctober 2024 - November 2024 (1 month)Carcassonne, FranceContext:EPL Immobilier is an agency specializing in corporate real estate in Carcassonne. The objective was to redesign their website to modernize their image, improve their local visibility, and optimize their lead generation process. The agency wanted a clear and professional platform to showcase its properties and services.What I did:âś… Creation of a modern and clean showcase website on WordPress + Elementorâś… UX/UI Optimization: intuitive navigation, effective calls-to-action, clean design.âś… Local SEO optimized for searches like "corporate real estate Carcassonne".âś… Performance optimization (fast loading, responsive design).âś… Hosting and maintenance on o2switch, with DNS and professional email management.
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Education
- Master in Digital Project Management in UX DesignESD - Graduate School of Digital2024Master Manager de projets digitaux en UX design, User Experience
- Master - Expert in Digital StrategiesESD - Graduate School of Digital2023Master - Expert en Stratégies Digitales
Certifications
- WordPressWP CHEF2021