Léa E.

Passionate copywriter, I found myself catapulted into the world of fashion in Berlin after studying literature at the Sorbonne. Five years at Zalando, the European leader in online fashion, from SEO assistant to editorial manager, have given me solid skills in web marketing and content creation.

Since then, I have been creating quality content by composing the strategy and writing part of your projects while ensuring artistic direction and production monitoring.

► Experience and expertise in the following areas:

📝 WRITING

• Website texts (landing page, product sheets, FAQ)

• Blog & paper articles

• Optimized editorial content, SEO, UX writing

• English > French Translation

• Interview transcription

• Rewriting, proofreading

• Columns, reports, biographies

• Summaries

✏️ COPYWRITING

• Baselines & slogans

• Press releases

• Newsletters

• Social media

• Editorial charters

• Storytelling

• White papers and e-books

• Texts for audiovisual (radio, TV, web), voice-over writing

• Print texts (posters, brochures, etc.)

💻 CONTENT MANAGEMENT

• Editorial strategy (proposal of identity content, planning and integration monitoring)

• Development of creative advertising concepts for web & print

• Search for profiles suited to brands' needs (influencers, personalities)

• Trend monitoring and analysis

📷 ARTISTIC DIRECTION

• Creative direction, artistic direction, production

• Creation of photo/video teams and production monitoring

• Video scripting, team management, from shooting to final editing

► Based in Hérault, I also travel throughout France and beyond.

► Daily rate as an indication, possibility of a package depending on the mission.

🤝 I look forward to hearing from you!