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Léa PrazLP

Léa Praz

đŸŒ±â€‹đŸŒCommunity Manager | ​Social Media Manager

€450/day
Dunkerque, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Léa

đŸŒ±đŸ… Associations ‱ Eco-responsible Brands ‱ Impact Startups

My services are offered at adjusted rates to meet the needs and budgets of small structures and associations.

I help you find the right words, create the right images and videos. I am convinced that editorial and visual content have a strong impact on consciousness.
I favor communication that makes sense, that makes an impression, and that creates connection.

đŸ€ Here, we use 'tu': because the best collaborations start with simple and authentic exchanges.

What I offer you —

✚ COMMUNITY MANAGEMENT
● Management of your social networks (Facebook, Instagram, LinkedIn)
● Animation and moderation of your online communities (management of comments and private messages, publication of content; reels, stories, posts)

● Content creation/UGC content
> copywriting
> photography
> video editing
● Creation of an editorial calendar
● Analysis of your KPIs

✚ SOCIAL MEDIA STRATEGY
● Audit of your current presence
● Definition of your objectives and target audience
● Appropriate platform selection
● Creation of your editorial line and action plan

✚ COACHING AND TRAINING
● Personalized support or defined training program
● Follow-up over a specific period.
  • French

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Planetebain.com
    Web Marketing Manager
    E-COMMERCE
    September 2014 - September 2015 (1 year)
    Carvin, France
    - Integration of social networks into brand strategy
    - Creation of editorial lines
    - Implementation of an editorial calendar
    - Animation and moderation of social networks (Facebook, Twitter, Instagram, Pinterest, and Google+)
    - Optimization of natural referencing (content creation considering best practices)
    - Animation of the brand's blog (monitoring, article creation)
    - Creation of visual and written content
    Blog Prestashop Social networks SEO Web copywriting
  • Holiday Suites
    Marketing and Communication Assistant
    TRAVEL AND TOURISM
    October 2013 - September 2014 (11 months)
    Bray-Dunes, France
    - Implementation of a communication strategy
    - Communication with Twin Promotion clients (in-person and digital)
    - Creation of communication materials (advertisements, flyers,
    - Relationship with the communication agency
    - Establishment of partnerships and sponsorships
    - Website updates
    - Prospecting activities
    - Animation and moderation of social networks (Facebook and Twitter)
    - Creation of visual and written content
    Visual communication Showcase website Social networks Partnerships
  • Auchan Retail France
    Employer Brand Social Media Project Manager
    RETAIL (LARGE RETAILERS)
    April 2017 - October 2019 (2 years and 6 months)
    Villeneuve-d'Ascq, France
    - Animation of employer brand social networks (Facebook, Twitter, Viadeo, LinkedIn)
    - Animation of job platforms and job boards
    - Providing help and responses to internet users/candidates
    - Content creation to feed these networks (text, visuals)
    - Coordination with all teams to stay informed about commercial and corporate news
    - Relationship with school ambassadors to optimize the visibility of our employer brand
    - Information and competitive monitoring
    - Production of various reports on actions and operations
    Social Media Training Web copywriting Digital communication Editorial strategy Communication strategy

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Education

  • Bachelor's Degree in Marketing and Communication
    Efficom Lille
    2014
  • Master's Degree in Marketing and Communication Management
    Efficom Lille
    2016

Skill set

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