Freelancer profile translated to English.
Back to original languageAbout Léa
⚡️ Senior Print Art Director, 15 years of experience, I am a freelancer in Paris.
🔥 Over a hundred clients supported
💫Specializing in the creation of print and editorial communication materials.
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📖 My main expertise:
- Layout of brochures & catalogs
- Annual reports & corporate documents
- Press kits
- Flyers, posters, POS displays
- Packaging
💎 What I bring to you:
- A clear and structured layout
- Effective information hierarchy
- Perfect mastery of Adobe InDesign
- Print-ready files
- Respect for deadlines and your graphic charter
I design materials that are both aesthetic, readable, and strategic, designed to enhance your brand image.
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🚀 Why entrust your project to me?
✔️ 15 years of experience in art direction
✔️ +100 clients supported
✔️ Strong expertise in editorial & print materials
✔️ Autonomy & respect for deadlines
✔️ Clear and fluid communication
✔️ Strategic vision beyond simple design
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✨ I also work on:
- Visual identity (logo, graphic charter)
- Web mockups
- Digital materials
⭐Some clients I've had the chance to work with:
Ionis Education Group, Arcane Experience, Sabon, Mellow Yellow, Oenobiol, Sunzil, EDTA Sornas, Carso Lsehl, Janssen, GSK...
👉 **My portfolio**: leapoulange.com
💻Software:
Adobe: Photoshop - Illustrator - Indesign - XD - Acrobat Pro
See you soon!
Spanish
Conversational
English
Fluent
French
Native or bilingual
Can work on-site
Paris (up to 50km)
Experience
- IONIS GROUPArt Director - FreelanceEDUCATION AND E-LEARNINGSeptember 2019 - Today (6 years and 9 months)Paris, FranceI regularly support the graphic design studio to assist educational institutions in creating their communication materials. This collaboration is long-term and requires perfect mastery of the graphic guidelines specific to each school.My role is to translate the values, identity, and positioning of the institutions into coherent, impactful visual materials adapted to future students and their families.Main tasks performed:
- Iconographic and visual research consistent with the universe and positioning of each school.
- Design and production of posters and flyers in strict accordance with existing graphic guidelines.
- Creation of large-format materials: roll-up banners, pop-up stands, and event signage elements.
- Editorial design and layout of brochures for future students (presentation of programs, values, career paths).
- Content hierarchy to optimize readability and impact.
- Adaptation of materials to different distribution contexts: open days, trade shows, local campaigns.
This ongoing mission demonstrates the trust placed in me by the studio and my ability to produce high-quality, strategic, and conversion-oriented institutional materials. - MELLOW YELLOWFreelance Art DirectorFASHION AND COSMETICSMay 2024 - July 2025 (1 year and 2 months)Paris, FrancePackaging redesign & development
- Graphic design of shoe boxes as part of the brand's repositioning towards a fresher, more urban, and colorful image
- Creative adaptation of the existing graphic charter to all packaging materials
- Creation of visuals adapted to seasonal collections (store & e-commerce)
- Work on shelf impact and unboxing experience
- Collaboration with marketing teams to ensure consistency with the new brand platform
- Preparation of production-ready files for printing (adherence to technical constraints and suppliers)
- MTP SolsGraphic DesignerCIVIL ENGINEERINGJanuary 2019 - Today (7 years and 5 months)Paris, FranceSupport for MTP Sols' graphic design and website maintenance.
- Design and creation of the graphic charter (logo design and variations, iconographic research, color palette development)
- Design and launch of a website. Then maintenance and updates since its launch.
- Creation of product labels
- Redesign of all communication materials (product sheets, color charts, binders)
- Vendor research (printers)
- Project monitoring
>> mtpsols.fr
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Education
- UI/UX Designer Certification26 Academy2020
- Graphic Design Degree - Multimedia Graphic DesignerINFA, Nogent sur Marne2010
Certifications
- UI/UX Designer Certification26 Academy2020
- Graphic Design Degree Multimedia Graphic DesignerINFA2010