Description

Welcome to my profile!

An SEO consultant since 2014, I've accumulated a lot of experience in agencies and advertisers working on competitive themes such as insurance.

Why choose me for your assignment?

🎯 Your site isn't ranking well enough on your strategic keywords :

➡️ I specialise in On-site SEO on the semantic and technical side to adjust the targeting of pages and sort out the technical bottlenecks.

🚀 Your competitors are taking market share and forcing you to spend more on other acquisition channels (SEA, Social Ads, etc.):

➡️ I offer tailor-made services to improve your site's positions and grow your presence on a market.

🌟 You've mastered a few SEO basics but aren't comfortable when people talk to you about CLS or obfuscation:

➡️ In SEO since 2014, I've been able to grasp many markets, CMS and SEO issues to give you sound advice. I'm used to talking to technical teams and developers in particular.

📈 A Google algorithm update has hurt your SEO traffic:

➡️ I keep up to date with every Google algorithm update to track developments in search marketing.

What I suggest in a nutshell:

✓ SEO support and advice

✓ SEO strategy

✓ Semantic analysis

✓ Site tree structure

✓ Benchmark

✓ Technical SEO audit

✓ Technical corrections

✓ Support for redesign

✓ Specifications

✓ Content briefs

✓ Internal linking

✓ On-page optimisations

✓ Reporting (monthly)

✓ Local SEO

My tools :

✓ Screaming Frog Spider

✓ SEMRush

✓ Your Text Guru

✓ SEObserver

✓ Google Analytics

✓ Google Search Console

✓ Google My Business

CMS I know :

✓ Wordpress

✓ Prestashop

✓ Shopify

✓ SalesForce Commerce Cloud

📩 Contact me to talk about what you need in SEO, then we could build an SEO Strategy together which fit exactly with your business and your ranking goals !

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Italian
Conversational

Workplace preferences

Remote only

Primarily works remotely

CLEAGE
SEO overhaul
HEALTH AND WELLNESS
June 2023 - January 2024 (8 months)
Marseille, France
Pre-production analysis
- Site crawl, display check for GoogleBot, structure, SEO tags, links, URLs, content, images, etc.
- List of tasks in order of priority and assignment of tasks by manager (technical, semantic, UX, etc.)
- Exports and examples of fixes to be carried out
- Recipe for elements before uploading
- Project management

Redirection plan
- Jalis site page matches for 301 redirects to the new Wordpress version
- Correspondence to pages on the Jalis site for 410 redirects in the event that pages will not be included in the new Wordpress version (notably Guide Local, Jalis Express, etc.)
- Checking redirects already in place historically to avoid redirect chains/loops
- Delivery of a URL mapping file and htaccess rules

Production analysis
- Crawl the site, check the display for GoogleBot, structure, SEO tags, links, URLs, content, images, etc.
- Checking the online redirection plan
- Updating the to-do list in order of priority
- Recipe for elements after posting online
- Project management
Recette technique Stratégie SEO Audit SEO SEO Wordpress Optimisation SEO Wordpress
1ère Position
Traffic Manager Senior SEO
CONSULTING AND AUDITS
September 2018 - August 2019 (11 months)
1st arrondissement of Marseille, 13001 Marseille, France
Management of a portfolio of 23 clients as SEO project manager
- Carrying out audits of blocking factors, keyword studies, optimizations
semantics, content briefs and netlinking campaigns.
- Performance monitoring with KPIs and support
Comparadise Groupe
SEO Manager
BANKING AND INSURANCE
February 2017 - September 2018 (1 year and 7 months)
Marseille, France
Acquisition of SEO traffic on insurance comparison sites
- SEO strategy for each insurance product
- Netlinking strategy
- SEO reporting and monitoring
Audit SEO Netlinking SEO Audit sémantique

Check out Léa's experience

Michael

MR MICHAEL PTASZEK

Reviewed on 5/2/2023

Très satisfait du travail effectué et excellente communication. Ses conseils pour améliorer le référencement de mon site et de ma marque me permettent d'avancer sereinement en sachant quoi faire et de quelle manière, je recommande vivement.