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Léana TholletLT

Léana Thollet

SEO & Pinterest 📌 Organic Traffic

€450/day
10 projects
Lyon, FR
8-15 years

Average response time: 12 hours

Freelancer profile translated to English.
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About Léana

I help companies and freelancers develop their organic visibility through acontent strategy focused on SEO and Pinterest, oriented towards search engines + AI.

I design and implement sustainable content ecosystems, intended togenerate qualified traffic in the long term, without relying solely on advertising or social networks.

Specifically, I undertake long-term or one-off missions with clear deliverables: editorial plan, SEO articles, traffic-oriented Pinterest content.

My involvement covers both strategy and content creation:

🧠 Defining the SEO and Pinterest content strategy,
🔎 Keyword research and search intent analysis,
📐 Structuring SEO editorial plans,
✒ Writing blog posts optimized for natural referencing,
📌 Creating Pinterest content (posts and pins) designed as acquisition levers.

Each piece of content is designed to meet a specific intent, strengthen message clarity, and attract an audience genuinely interested in the offering.

The result?Steadily increasing visibility on a very popular and strategic search engine (especially in the beauty, fashion, decoration, and cooking sectors...), and qualified traffic to your website.

# This approach is for organizations that want to structure their organic acquisition, strengthen their credibility, and invest in useful, clear, and high-performing content in the long term.
  • English

    Fluent

  • French

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • MyFaktory
    SEO & Pinterest Content Strategy
    April 2026 - June 2026 (2 months)
    January 2025 - December 2025 (11 months)
    Schiltigheim, France
    Implementation and deployment of a Pinterest strategy dedicated to a wallpaper e-shop, with a clear objective of generating qualified traffic to product pages.

    The strategy was based on a sustained and structured presence on Pinterest, conceived as a visual search engine for e-commerce.

    Missions carried out:
    definition of a Pinterest strategy focused on e-commerce acquisition,
    creation and distribution of 5 pins per day, continuously,
    design of Pinterest pins optimized for SEO (keywords, titles, descriptions),
    systematic redirection of pins to the e-shop product pages,
    structuring of boards to enhance the visibility of collections.

    This strategy established Pinterest as a regular acquisition lever, generating qualified traffic to products and strengthening brand visibility over time.
    Pinterest Marketing Pinterest (Strategy & SEO) SEO (Content & Structure) Content Strategy AI Referencing
  • La Touche Originale
    E-commerce Pinterest Strategy
    E-COMMERCE
    January 2025 - December 2025 (11 months)
    Schiltigheim, France
    Implementation and deployment of a Pinterest strategy dedicated to a wallpaper e-shop, with a clear objective of generating qualified traffic to product pages.

    The strategy was based on a sustained and structured presence on Pinterest, conceived as a visual search engine for e-commerce.

    Missions carried out:
    • definition of a Pinterest strategy focused on e-commerce acquisition,
    • creation and distribution of 5 pins per day, continuously,
    • design of Pinterest pins optimized for SEO (keywords, titles, descriptions),
    • systematic redirection of pins to the e-shop product pages,
    • structuring of boards to enhance the visibility of collections.

    This strategy established Pinterest as a regular acquisition lever, generating qualified traffic to products and strengthening brand visibility over time.
    Pinterest (Strategy & SEO) Pinterest Marketing Natural Referencing SEO Article Writing AI Referencing
  • Fidji Studio
    SEO & Pinterest Content Strategy
    SOCIAL NETWORKS
    February 2018 - Today (8 years and 5 months)
    Lyon, France
    Design and deployment of SEO and Pinterest content strategies, conceived as long-term organic acquisition levers.

    My role involves structuring complete content ecosystems, from defining topics and search intents to content creation.

    Main missions:
    • development of SEO and Pinterest content strategies aligned with visibility objectives,
    • keyword research and search intent analysis,
    • structuring of SEO editorial plans,
    • writing blog posts optimized for natural referencing,
    • creation of Pinterest content (posts and pins) focused on traffic,
    • optimization of Pinterest → blog user journeys to generate qualified and sustainable traffic.

    The content is designed to be readable, useful, and long-lasting, with particular attention paid to structure, clarity, and overall consistency.
    Organic Acquisition Pinterest (Strategy & SEO)

Reviews

5.0

Out of 8 ratings

T

Thibault

Atelier de CĂąblage Nansais

Reviewed on 2/26/2020

My experience with Léana was extremely positive. She was very available and immediately understood the work I wanted to accomplish. The document she created is exactly what I expected; it is clear and very professional. I highly recommend Léana and will not hesitate to work with her again.
FicF

Fic

Foglofalli

Reviewed on 10/4/2019

Léana perfectly understood Foglofalli's expectations. The requests were met. The prices are fair and justified. An undeniable added value for the brand. I recommend.

Recommendations

FU
Maëve B.MB
Former user and 1 other person have recommended Léana

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Education

  • Master 2 - Marketing and Fashion Management - Specialization Graphic Design
    University of Fashion
    2017
  • Stylism and Pattern Making
    National Center for Distance Learning
    2016

Skill set

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