About Léa
LinkedIn Ghostwriting | LinkedIn Content Strategy
- LinkedIn Ghostwriter: writing posts in the executive's voice.
- Tailored LinkedIn content strategy for companies: editorial line, editorial calendar, content pillars.
- Creation of innovative content (posts, carousels, visuals) boosting impressions and engagement.
- Art direction: graphic charter, LinkedIn visual identity.
Social Media Management | LinkedIn Prospecting | Personal Branding
- Experienced Social Media Manager (+5M impressions on LinkedIn).
- Personal branding: positioning, storytelling, building a strong personal brand.
- Advanced user of LinkedIn Sales Navigator, optimizing content marketing campaigns.
- Consultant in global LinkedIn strategy: visibility, credibility, conversion.
- Professional in LinkedIn profile optimization, transforming profiles that convert to maximize credibility and opportunities.
Corporate Training | Interventions
- Certified trainer (NDA registered organization): in-person and remote
- 3 themes: digital communication strategy · LinkedIn strategy & prospecting · social networks
- Speaker in schools, companies, and professional structures
- LinkedIn coaching for executives and teams
French
Native or bilingual
English
Conversational
Experience
- Léa Moisson EISocial Media Manager | LinkedIn Ghostwriter | LinkedIn ExpertSOCIAL NETWORKSApril 2023 - Today (3 years and 2 months)Lille, France+30 entrepreneurs successfully supported+5M cumulative impressions8.96% engagement rate in 202566% of my clients sign within 3 weeksYou are an executive or a company and LinkedIn is not bringing you concrete results? I help you transform LinkedIn into a real acquisition lever: more visibility, more credibility, more qualified appointments.🟡 Assert your expertise and position yourself as a leader in your sector through personal branding and LinkedIn ghostwriting.🟡 Deploy a LinkedIn content strategy that generates visibility and attracts your target audience.🟡 Generate qualified appointments through structured and effective LinkedIn prospecting.🟡 Train your teams: certified trainer (NDA) in digital strategy, LinkedIn, and social networks.My tasks:
- LinkedIn Ghostwriter, writing posts in the executive's voice to strengthen their personal branding and credibility.
- Developer of tailor-made LinkedIn content strategies, ensuring a strong presence and lasting visibility.
- Creator of innovative content (posts, carousels, visuals), boosting impressions and engagement.
- Expert in LinkedIn prospecting, generating qualified leads through message templates and structured outreach.
- Advanced user of LinkedIn Sales Navigator, optimizing targeted prospecting campaigns.
- Professional in LinkedIn profile optimization, transforming profiles to maximize credibility and opportunities.
- Personal branding consultant, enhancing the visibility of executives and companies on LinkedIn.
- Certified trainer (NDA) in digital communication strategy, LinkedIn strategy & prospecting, and social networks.
Result?A brand that inspires confidence, content that resonates with your audience, and a target audience won over by your credibility. - NEED SOLUTIONSLinkedIn Ghostwriter & Social Media ManagerTECHDecember 2025 - March 2026 (3 months)Paris, FranceCompleteLinkedIn strategymission for the CEO of a B2B SaaS publisher specializing in social housing (+30 social housing providers as clients, +500,000 housing units managed).🟡 Position your executive as a leader in their sector through a structured and coherent **LinkedIn personal branding**.🟡 Deploy aLinkedIn content strategyaligned with the company's vision to gain visibility and credibility.🟡 Attract qualified prospects through semi-automatedLinkedIn prospectingand targeted sequences.My tasks:
- **LinkedIn Ghostwriter**, writing posts in the CEO's voice to embody the executive positioning.
- Developer of the **LinkedIn content strategy**: editorial line, editorial calendar, 3 communication pillars.
- Professional in optimizing the CEO's LinkedIn profile: title, banner, About section, selections.
- Art Director: color palette, typography, post visuals aligned with brand identity.
- Creator and manager of the **LinkedIn company page**.
- Specialist in semi-automatedLinkedIn prospectingviaSales Navigatorand message sequences.
- Designer of employee kits to align the internal team with the **LinkedIn strategy**.
- Out Can Be InSocial Media ManagerCIVIC AND SOCIAL ORGANIZATIONSFebruary 2024 - April 2024 (2 months)Marseille, FranceIn collaboration with the project leader, Véronique Truffot, and the developer, Eva Roussel, for Out Can Be In, a European Erasmus+ project created by the association Voie/x Plurielles.The project involves sharing experience and expertise in teaching through creative and musical learning for people with disabilities and ASD.
Social Media Manager
+120 publications created10.8% conversion rateof clicks to registration (Meta advertising)+60 registrationsfor the webinarManagement of a team of 3 peopleMy tasks:- Development of a communication strategy across various social networks.
- Elaboration of a content strategy focused on prevention and lived experiences.
- Content creation over 5 months.
- Optimization of the following profiles: Facebook, Instagram, YouTube.
- Video editing, photo retouching, and visual creation on Canva: banners, carousels, illustrations, stories, YouTube thumbnails...
- Creation of an editorial calendar for 3 months after the contract end.
- Creation of an emailing campaign and a Meta advertising campaign for webinar promotion.
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Education
- Professional Title (TP) Level 5, Communication/Marketing/SocialESECAD2021Titre professionnel (TP) de niveau 5, communication/marketing/ social
- Digital Project Manager, Communication/Marketing/SocialWIS - The [tech] school of digital expertise2021Chef de projet digital, communication/marketing/social
Certifications
- Community ManagerESECAD2021