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Léa MétayetLM

Léa Métayet

Copywriter | Coaches & Therapists

€300/day
Paris, FR
0-2 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Léa

You hate the feeling of treating your audience like walking wallets...
And at the same time...

At the same time, you're not saying no to a strategy that can bring you many more clients, and money.
And YOU HAVE THE RIGHT TO.
Because it's your way of existing, of challenging yourself.
And it's also your way of changing the world.

Except you're aware that the way you speak in your texts and webinars is what makes all the difference between a clientele that books, and a list of prospects that you end up sickening.

The problem is that the majority of copywriters apply make-money techniques to your market: clickbait hooks, fake urgency, inflated promises.... And you definitely don't want that!

Because you know... With your mature audience, these levers backfire.

They trigger distrust, not purchase.
And besides... it doesn't really suit you.

At the other extreme, some copywriters remove all persuasive structure and strategy in the name of "authenticity".

My specialty is right in the middle.
I am a copywriter specializing in webinars for coaches, therapists, and human transformation facilitators.

Before writing a single line, I break down your practice, your positioning, your real audience, and especially... the emotional and psychological stakes it's going through.

Then I build a tailor-made webinar that creates connection first, and then activates conversion, with a calibrated and fair dose of persuasion.

What this changes for you:
Your audience deeply recognizes themselves in what you say.
Your ideal clients choose you.
You sell without betraying what has made you passionate since the beginning.
And your premium prices are no longer a subject of negotiation.

A methodical and precise approach, built specifically for markets where audience maturity requires a different strategy.
Less aggressive, but doubly effective.
  • French

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Start up Qualiopi
    Head Copywriter
    CONSULTING AND AUDITS
    January 2025 - Today (1 year and 7 months)
    Paris, France
    Develop and execute comprehensive marketing strategies and campaigns that align with business goals and objectives. Lead, mentor, and manage a high-performing marketing team, fostering a collaborative and results-driven work environment. Monitor brand consistency across all marketing channels and materials.
    Copywriting Branding & Identity
  • Pulseof360
    Copywriter
    CONSULTING AND AUDITS
    January 2025 - Today (1 year and 7 months)
    Paris, France
    Weight loss coach
    Write impactful sales emails
    Create email sequences based on needs
    Create social media carousels for conversion.
    SEO Writing Copywriting Newsletter Writing Webinars
  • Agence Webvisibility
    SEO Writer
    DIGITAL AND IT
    January 2019 - Today (7 years and 7 months)
    Write content for the web.
    Train new hires.
    SEO optimization of existing texts
    SEO Writing

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Education

  • Copytraining
    Adrien Le Stang
    Copytraining
  • The Business Légion
    Romain Pirotte
    2025

Skill set

Categories