Freelancer profile translated to English.
Back to original languageAbout Léa
As a strategy consultant in marketing, business development, and project management, I spent 6 years in Paris helping companies structure their positioning, develop their business, and implement complex projects.
Two years ago, I founded Maison LALO, a company specializing in high-end aesthetic event design for B2B and B2C clients. This entrepreneurial experience allowed me to apply my strategic, artistic, and operational skills: offer development, client relations, coordination of creative partners, and event project management.
In parallel with this activity, I now offer freelance consulting and support missions, focusing on two areas:
- Marketing and Development Strategy: art direction, brand positioning, offer structuring, customer experience, business development
- Event Project Management: event design and management, supplier coordination, scenography, and guest experience
What sets me apart: a dual strategic and creative approach, as well as the ability to support your vision with coherence and operational excellence.
French
Native or bilingual
English
Fluent
Can work on-site
Bordeaux (up to 50km), Paris (up to 10km)
Experience
- Maison LALOFounderJanuary 2024 - Today (2 years and 7 months)Bordeaux, FranceMaison LALO is an event scenography service combining curated table art and floral decoration for weddings, private & professional events, and lifestyle shoots.Types of activities performed:
- Understanding needs (B2B & B2C clients), creating Moodboards, managing projects and client relationships
- Creating & setting up high-end custom scenographies on the day of the event, coordinating with event vendors
- Actively prospecting within a broad event ecosystem (companies, caterers, venues, agencies, event planners) and managing social media communication
- Le MomentCo-FounderRESTAURANTS AND FOOD SERVICESeptember 2024 - Today (1 year and 11 months)Bordeaux, FranceLe Moment is a concept for ephemeral culinary experiences in unique Bordeaux locations. Each edition highlights the talent of a passionate chef, the craftsmanship of local creators & artisans, and the poetry of a singular table setting.
- EY ConsultingManager in Marketing and Sales StrategyCONSULTING AND AUDITSJanuary 2017 - July 2023 (6 years and 6 months)Paris, FranceMarketing & sales strategy consulting for all types of companies in various sectors (public sector, energy, retail, health - CAC 40 & Startups).Types of activities performed:
- Strategic project scoping (needs analysis, identification of improvement areas, and action plan construction)
- End-to-end support (project management and performance monitoring, workshop facilitation, client relationship management, project team supervision)
- Commercial management of the entity (creation of sales materials, response to tenders, creation of EY's Sustainability Lab offering)
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Education
- Master Programme Grande EcoleToulouse Business School2017Master Programme Grande Ecole
- Bachelor in International ManagementToulouse Business School2014Bachelor en Management International