Freelancer profile translated to English.
Back to original languageAbout Léa
E-commerce, product, UX and customer-centric: 4 words to define my background and aspirations. I have tried to develop a coherent path that allows me to specialize in e-commerce while meeting customer expectations at all times.
English
Fluent
French
Native or bilingual
Can work on-site
Paris (up to 50km), Saint-Malo (up to 50km)
Experience
- Lancôme InternationalInternational E-commerce Project ManagerFASHION AND COSMETICSMarch 2026 - Today (5 months)Levallois-Perret, France
- VTO project management: rollout, activation, calibrations & monitoring
- Services rationalization: follow up on services discoverability & activation plan optimisation
- Activation plan: owner of the PDPs / LPs launches for fragrances, makeup and brand events (merchandising & UX validation with marketing, Publicis and webmastering agency)
- D2C improvements: NGL tickets prioritization, testing & follow up with CAPGEMINI + site improvements with AB testing
- UX design system: improvements with Publicis of the brand guidelines + followup with CDMO team
- L'Oréal Luxe FranceDigital Transformation Project ManagerFASHION AND COSMETICSJanuary 2026 - March 2026 (2 months)Levallois-Perret, FranceDAXIUM ROLLOUT
- Lead the implementation of the new Retail Excellence tool in the Galeries Lafayettes for all the L'Oréal Luxe France brands.
- Lead of the project from the design phase to the deployment in stores
- Ensuring the adoption by the internal retail teams & headoffice teams
- Improve the UX and features inside the app to answer all the challenges of the stores (sampling ordering, SAV, PLV trade, education & experience)
- NYX Professional Makeup - L'Oréal FranceE-commerce Project ManagerFASHION AND COSMETICSSeptember 2025 - January 2026 (4 months)Levallois-Perret, France
- Website content management: regularly updating pages according to the content plan, creating new landing pages, developing promotional campaigns, and tracking tickets with the DEC (webmastering team)
- Localization of new features in coordination with the Europe Division: Shade Finder, content pages & VTO
- Website UX optimization projects (CRO) and implementation of A/B tests in coordination with the DEC (UX team)
- Concept development, creative briefs for agencies, CRM & media amplification for local campaigns
Reviews
E
Eva
E-Commerce D2C Manager - L'Oréal France - PPD (Pro)
Several months project
-
Reviewed on 1/12/2026
Léa accompanied us in the animation and development of the NYX Professional Makeup website.
Working with Léa is a pleasure, she perfectly manages the projects entrusted to her, knows how to find solutions and is proactive. Her extensive knowledge of E-Commerce and the SFCC platform allowed Léa to quickly master our site's tasks.
I recommend Léa 100%!!
Stéphane
L’Oréal S.A - L’Oréal France
Reviewed on 7/30/2020
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Education
- KEDGE Business SchoolMaster Business in a Connected World2020
- Lycée VoltaireEconomic Preparatory School (ECE)2016
Certifications
- TOIECBordeaux2019