About Léa
My 3-step approach:
French
Native or bilingual
Experience
- GoogleAccount ManagerAugust 2024 - February 2026 (1 year and 6 months)For 2 years, I assisted several hundred advertisers in managing and optimizing their Google Ads campaigns, across various business sectors.Main responsibilities:• Audit and restructuring of accounts• Campaign optimization• Implementation of performance-oriented bidding strategies• Improvement of cost per acquisition and conversion rate• Data analysis and personalized strategic recommendations• Advertiser support and individualized adviceManagement of a diversified portfolio of accounts with regular monitoring, recommendations tailored to each company's objectives, and performance-oriented management.
- LUCIEN PAGES COMMUNICATIONPR AssistantOctober 2022 - December 2023 (1 year and 2 months)Paris, France- Proactive participation in defining communication strategies,- Communication with various press bodies (journalists, makeup artists, stylists, etc.),- Management of interview requests,- Management and follow-up of influencers,- Preparation and dispatch of seeding campaigns, Maintenance of beauty stock- Follow-up of print and web publications,- Production of press reviews and post-event reports, -Organization of and participation in various press events (press days, presentations, parties, etc.).
- LUCIEN PAGES COMMUNICATIONPR Assistant (intern)April 2022 - October 2022 (6 months)Paris, France- Press Relations and Influence,- Follow-up on press coverage (help with print and online magazine monitoring),- Production of press reviews and influence reports,- Contribution to the operational implementation of seeding campaigns,- Help with stock management and organization,- Participation in the organization of various events (fashion shows, presentations, cocktails, launch parties, etc.),- Manage and provide active assistance with various departmental tasks.
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Education
- MBA in Communication in Fashion IndustriesEFAP - Paris2022MBA spécialisé, Communication in fashion industries
- Bachelor of Arts in CommunicationISEG2020Bachelor, Communication, Marketing et Digital