About Léa
💡 My approach:
🔧 My services:
- Audit of existing sites (ergonomics, design, SEO)
- Competitive analysis and recommendations
- Digital communication & brand identity consulting
- Interface creation: UX prototyping and design system (Figma)
- HTML, CSS, PHP, JavaScript integration
- WordPress site development (showcase or e-commerce) (custom theme): knowledge of plugins like Elementor, ACF, WooCommerce, Rank Math...
- Responsive and accessibility adaptation
- SEO knowledge
- Use of the Adobe suite in your projects
- Creation of logos, graphic guidelines
- Print experience allowing me to design your printed materials: flyers, business cards, banners...
- Knowledge of intellectual property
- Creation of visual content for social media (posts, stories, reels) and adaptation to different formats
- Assistance with editorial strategy and publication calendar
French
Native or bilingual
German
Basic
English
Native or bilingual
Experience
- Les Concepts de Mauricette
On Malt
Integration for a wood trading company - WordPress/Elementor/FigmaApril 2026 - April 2026As part of this mission, I took over and finalized the integration of an existing WordPress site for a local wood trader.What I did:- Before integration, I reworked theFigma mockupto correct visual and typographic inconsistencies, harmonize title hierarchy, and improve overall readability: **visual improvement & accessibility**.
- I then integrated the entire site using **Elementor Pro**: common header and footer, product pages, contact form, and multi-step order form (Forminator), all adjusted for desktop/tablet/mobile responsiveness.
- Helix Multimedia
On Malt
Creation of the front-end integration for an appointment scheduling toolDIGITAL AND ITApril 2026 - April 2026Tours, FranceDesign and development of an appointment scheduling interface intended to be integrated into a software's client area.The mission was carried out in two phases:Phase 1 — UX/UI Prototyping on Figma
Creation of low and high-fidelity mockups for three main screens (selection of appointment type and choice of date and time slot, contact form, and validation), with responsive desktop, tablet, and mobile variations. Navigable prototype delivered for validation before integration, with UX considerations for step hierarchy and interface readability.Phase 2 — Vanilla HTML / CSS / JS Integration
Complete development of the interface without a framework. The logic relies on reading and processing a JSON object injected server-side. Developed features include dynamic display of practitioner information, appointment category management, a navigable calendar with availability detection, time slot selection, and client-side form validation with French error messages.Creation of an accessible interface (full keyboard navigation, visible focus indicators, dynamic ARIA states, programmatically linked error messages). - Élans & Racines
On Malt
UX Scoping & Content Strategy — Premium website for a management coaching firmHUMAN RESOURCESMarch 2026 - June 2026 (3 months)Complete pre-design scoping for a WordPress site for Élan & Racines, a management coaching and consulting firm for SMEs and HR professionals.What I managed before the mockup phase:- **UX Strategy & Target Audience**: Information architecture construction (17 pages, hub & child page logic), definition of user journeys and a "diagnostic-first" conversion funnel aligned with four decision-maker personas. Creation of personas, UX maps, and an OOUX.
- **Copywriting & Brand Positioning**: Page-by-page copywriting with a performance-oriented positioning (management as a business lever), with the following editorial guidelines: brand voice, mastered lexicon, conversion grammar, and standardized CTAs across the entire site.
- **SEO**: Realistic long-tail strategy, one main keyword per page, adapted to a market dominated by major players.
- **Project Management**: Structured tracking on Notion, sequential page-by-page validation with the client, and safeguards on content reliability (systematic verification of factual data against real sources).
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Education
- UI Designer (Master's degree level)CEFIM2024Concepteur Designer UI (niveau 6)
- Bachelor's degree in Psychology (3 years)Université de Tours2022Licence de psychologie (bac+3)
Certifications
- UI DesignerCEFIM2024