About Lea
- Consulting and strategy in Marketing & Communication
- Differentiation strategy
- Social Media: community management, advertising campaigns, data analysis
- Experiential Marketing
- Events & Project Management / Brand Activation
- Influencer Management / Partnerships
- Showcase website
- Content Creation - Photo and video - Editing and post-production
French
Native or bilingual
English
Fluent
Experience
- Agence ComDZDigital Communication and Business Development OfficerSOCIAL NETWORKSJanuary 2021 - April 2021 (3 months)Villeneuve-Loubet, France- Project and client relationship management- Community management (audit, editorial calendar, social media engagement, competitive intelligence and e-reputation, performance reporting...)- Content production- Implementation of marketing strategy (benchmark, brand image, communication plan, editorial brief, recommendations...)- Business development (prospecting, CRM management...)
- Nice Convention & Visitors BureauE-Marketing & Communication AssistantTRAVEL AND TOURISMMarch 2020 - August 2020 (5 months)Nice, Provence-Alpes-Cote d'Azur, FranceContent creation, editorial planning, social media management, media monitoring...
- Département des alpes maritimesCivil Service - Assistant to the Sports DirectorFebruary 2019 - January 2020 (11 months)Nice Area, FranceAssistant to the Sports Director Project Manager - Organization of the Outdoor Festival 06 New event set up by the Department of Alpes-Maritimes to create a cross-border tourism strategy within the framework of the PITEM M.I.T.O., Integrated Models for Outdoor Tourism, of the European program Alcotra 2014-2020.
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Education
- Master's in Marketing - Sales, specialization in Digital MarketingIAE Nice (Graduate School of Management)2020- Stratégie marketing : mise en place de stratégie digitale, conception de business models, e-réputation et image de marque - Relations clients et ciblage web marketing : analyse du comportement du consommateur, gestion de la relation client (CRM), gestion de campagne de communication digitale - Outils marketing et numériques : community management, analyse qualitative et quantitative, création de site web, graphisme et création de contenus (affiches publicitaires, vidéos, ...) - Big data marketing, digital analytics et publicité : web analytique - Droit du marketing et des nouvelles technologies...
- Bachelor's DegreeIAE Nice (Graduate School of Management)2018- Sport et collectivités territoriales : être capable de définir, élaborer, mettre en œuvre et évaluer une politique sportive territoriale. - Communication appliquée au milieu sportif - Management des organisations sportives : initier aux rôles et fonctions du manager. Simulation de gestion et études de marchés - Economie du sport, approche comptable en milieu sportif - Droit de l'entreprise, théorie des organisations, droit du sport, droit des sociétés et des associations - Marketing et communication appliqué au sport - Techniques quantitatives de gestion, outils informatiques, choix d'investissement et financement, stratégie des coûts
Certifications
- TOEICETS Global2020
- Fundamentals of Digital MarketingGoogle Digital Workshop2020