Freelancer profile translated to English.

Description

Entrepreneur and Shopify Project Manager, I launched Oustao, my own store, which gives me a 360° view of e-commerce challenges. Today, I support brands and entrepreneurs in the creation, optimization, and management of their Shopify store, with a strategic, effective, and human approach.

My goal? To structure, optimize, and simplify your store for a fluid and high-performing customer experience. 🚀

🌟 What I can do for you:

🚀 Creation & Optimization of your Shopify Store

✅ Customization & Design: Theme selection and configuration, partial or complete redesign for a site that reflects your brand

✅ User Experience & Conversion: Intuitive navigation, simplified checkout process, optimization of product pages and landing pages

✅ Shopify App Integration: Recommendations and setup of the best apps tailored to your needs

✅ Back-office Configuration: Payment setup, inventory management, carrier configuration, tool recommendations to optimize your management

✅ E-merchandising & Product Catalog: Product page optimization, structuring and highlighting best-sellers

📩 Email Marketing & Automation with Klaviyo

✉️ Creation and automation of email campaigns

🎯 Segmentation and personalization to maximize engagement and sales

🎓 Support & Training

💻 Shopify Back-office Training: Full autonomy on your store

🤝 Personalized Support & Strategic Advice: I guide you at every step

🤩 Why work together?

🔹 Organization & Rigor: Each project is managed with method and precision

🔹 Listening & Collaboration: I take the time to understand your needs and ambitions

🔹 Good Humor & Responsiveness: Human, transparent, and dynamic support

✨ Need a hand with Shopify? Let's talk with a smile 😊

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Remote only

Primarily works remotely

Tamara Agency
Shopify Project Manager
October 2021 - Today (4 years and 8 months)
I have supported over 40 brands in the redesign, migration, creation, and optimization of their Shopify store. As a Shopify Project Manager, I manage and coordinate every step of the e-commerce project, ensuring a fluid and personalized experience for each client.
Project Management:From planning to delivery, I ensure each project is executed with high quality, respecting deadlines and budget.
Client Relations:I build strong relationships with my clients, providing clear strategies and tailored advice throughout the project.
Strategic and Technical Advice:In-depth Shopify expertise to optimize the customer journey and recommend best practices.
Shopify Workshops and Training:I conduct practical sessions to help my clients master their Shopify store and improve its performance.
Operational Support:Technical assistance for implementing features, integrating applications, and continuous site optimization.
Team Supervision:I coordinate and motivate the team (developer, designer) to ensure smooth and efficient task execution.
Email Marketing with Klaviyo:Creation of automated campaigns, segmentation, and personalization to boost engagement and sales.
Oustao
Co-founder
March 2020 - Today (6 years and 3 months)
Marseille, France
Oustao is an online home decor store that showcases artisanal craftsmanship – www.oustao.com.
Brand Buildingand visual identity development.
Manufacturing & Sourcing:Artisan selection, collection development (design, quotes, prototypes, production monitoring).
E-commerce Management (Shopify):Website creation, product listing, SEO, e-merchandising, logistics, and sales promotions.
Digital Strategy & Social Media:Content creation, partnerships, community management, Facebook Ads campaigns.
Groupe L'Occitane
Ecommerce Executive
March 2018 - November 2019 (1 year and 8 months)
London, England, United Kingdom
Reporting directly to the Senior E-commerce Manager, responsible for improving the online customer journey.
Content and promotion management for three websites(UK, Ireland, Erborian): creative brief writing, page creation and publishing (home, landing, offers, product pages), e-merchandising, SEO optimization, and customer journey analysis (ContentSquare).
Performance Analysis:Daily KPI monitoring, weekly and monthly reporting.
Contribution to Omnichannel Strategy:Creation of landing pages and leveraging marketing and PR partnerships on the websites.
A/B Test Management with Qubit:Development and deployment of a roadmap to improve personalization and conversion rates.