Freelancer profile translated to English.

Description

I see communication as a strategic framework: it clarifies positioning, aligns messages, and supports performance.

Trained in strategic communication, I have been supporting organizations and brands for 5 years in structuring their discourse and deploying coherent and demanding initiatives. My guiding principle: language. The choice of words, semantic precision, and editorial architecture shape a brand's perception and strengthen its credibility.

I am involved in both strategy and operations:

Clarification of positioning and key messages,
Structuring of editorial lines,
Design and coordination of web projects,
Management of event-based initiatives,
Support and deployment of internal communication

I have worked in demanding environments (energy, infrastructure, premium brands), where rigor, multi-stakeholder coordination, and attention to detail are essential.

In parallel, I am developing in-depth expertise in the world of tea. As an enthusiast and connoisseur, I have worked in shops, in tea plantations in Japan, and on volunteer projects to introduce and promote specialty tea.

This sensory culture nourishes my ability to work with sensitive and emotional universes, with the same strategic rigor.

My added value: a dual strategic and editorial background, a strong sensitivity to language, and a constant balance between meaning and performance.

Industry field of expertise

Languages

English
Native or bilingual
Japanese
Basic
French
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km)

Hynamics
COMMUNICATION MANAGER
ENERGY AND UTILITIES
January 2022 - July 2024 (2 years and 6 months)
Paris, France
Definition and deployment of a multi-channel communication strategy, budget management.
Project-based communication: institutional events, inaugurations, trade shows, PR, media & influencers, web / social media.
Design and supervision of editorial and visual content (identity, messages, storytelling).
Strategic advice to top management, support and mentoring.
Budget Management Communication Strategy Web Project Management Social Media Communication Event Organization
EDF – Division Mobilité Électrique
COMMUNICATION OFFICER
ENERGY AND UTILITIES
January 2020 - January 2022 (2 years)
Paris, France
Contribution to B2C / B2B communication strategy (media, digital, SEO, KPIs, influence).
Coordination of the Group's electric mobility events: trade shows, inaugurations, subsidiary support, creation of a showroom.
Production of multimedia and audiovisual content.
Participation in crisis management.
Event Organization SEO Social Media Communication Advertising Crisis Communication
Labeyrie Fine Foods
Communication and Marketing Officer
January 2020 - July 2025 (5 years and 6 months)
Paris, France
2020 Cross-media & traditional media actions for Maison Foody (CRM strategy, lifecycle management, content, customer service) & L'atelier Blini. Collaboration with product marketing teams.