Freelancer profile translated to English.
Back to original languageAbout Léa
With several years of experience in agencies and brands, I have developed real expertise in social media and influence. Today, I want to put my skills to the service of those who want to perform and improve their presence on social networks.
Throughout my experiences, I have managed the strategy and animation of social media accounts with a clear objective: to create value, engage a community, and generate concrete results. From the development of editorial calendars to copywriting, including scriptwriting and content creation adapted to the codes of each platform (especially TikTok and Instagram), I help brands and entrepreneurs structure their communication and make it more impactful.
I also work on influence strategy: identifying the most relevant profiles according to objectives and target audience, contact, negotiation, setting up collaborations (gifting or paid), performance monitoring, and activation optimization. My approach is both strategic and operational: selecting the right creators, at the right time, with the right message.
Thanks to constant trend monitoring and in-depth platform knowledge, I transform ideas into concrete, coherent, and effective strategies.
Creative, organized, and rigorous, I am fully invested in each project to help you develop a strong, authentic presence aligned with your goals.
Ready to take your social media to the next level? Let's work together ✨
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- SLEEQSOCIAL CREATIVEMay 2024 - Today (2 years and 1 month)Conceptualization and scripting of vertical content based on client objectives and budget / Clients: Pathé, Subway, Frey, The Fork, Fruitz, Total Energies, Fitness Park, L'Oréal Structuring content proposals and creative directions Ensuring consistency in content production Supervision of vertical content shooting Monitoring social media trends / social listening Sourcing / writing creative briefs for influencers
- SOCIALYSOCIAL MEDIA MANAGERJuly 2022 - April 2024 (1 year and 9 months)Social media project management: Daily management and moderation of a client portfolio (10 clients) on IG, Tiktok, Facebook, Twitter, Pinterest and Linkedin (500 to 34k followers) Creation of monthly calendars: brainstorming, creative brief, copywriting brief, tracking deliverables (8 to 10 posts/month per client) Client feedback management Client shooting management from creative brief to client delivery Elaboration and analysis of monthly reports Monitoring social media trends / social listening Influence project management: Profile identification (Kolsquare) Contact and negotiation KPI study
- GINGER BOX (BLISSIM)SOCIAL MEDIA MANAGERJuly 2021 - December 2021 (5 months)Developing the brand's presence on various platforms - Creation and production of content: editorial, visuals, photos, etc. - Community management (16k followers) - Influence campaign management
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Education
- Bachelor Marketing/CommunicationISEG Digital, Marketing & Communication School2019
- MBA Digital MarketingISEG Digital, Marketing & Communication School2020