Freelancer profile translated to English.

Description

After 6 years of experience in digital marketing, I am putting all my expertise, my sense of organization, my flexibility, and my versatility at the service of your marketing strategy.

🔊 **Social & Search Listening**: Over 5 years of experience, as an analyst and team manager, on Netbase and Radarly (but I am tool-agnostic: I learn quickly and well!). Market research, brand positioning, content strategy, quantitative performance studies or more qualitative and exploratory ones, crisis management, or brand analysis...

📍 **Marketing Strategy**: Development of your marketing strategy through market analysis (competitor and market benchmarking, social listening, stakeholder interviews, influencers, experts, and potential clients) and facilitation of workshops and co-creation of the strategy (segmentation and persona creation, product definition, and brand positioning).

🎨 **Brand Creation**: Sourcing and collaboration with art directors and web developers for the creation of your brand identity.

🛣️ **Roadmap and Social Media & Content Management**: Sourcing and collaboration with community managers for the management of the brand's pages and newsletters, whether for brand launch or for the longer term.

🖌️ **Content Creation, Whatever the Medium**: Social media, article writing, multimedia content (video, podcast), presentations for investors or prospects... You name it!

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual
Hebrew
Basic
Russian
Basic

Workplace preferences

Can work on-site

Paris (up to 50km), Toulouse (up to 10km)

Silamir
Data Marketing and Budget Recommendations
CONSULTING AND AUDITS
June 2025 - September 2025 (3 months)
Paris, France
In collaboration with the consulting firm Silamir, for a higher education institution. Optimizing marketing and sales performance through a data-driven approach, as part of creating a data platform.

✅ Optimize marketing budgets for marketing and commercial development departments.
✅ Analyze CRM data using Celonis, in collaboration with Silamir's data intelligence teams, to identify concrete areas for improvement.
Data Analysis Marketing Strategy Celonis Marketing Consultant Marketing Budget
Opella Healthcare Group
On Malt
Keynote Creation
HEALTH AND WELLNESS
November 2024 - December 2024 (1 month)
Paris, France
Building a 30-minute keynote presentation from a social insight report to internal key stakeholders (C-suits, directors, and managers)
Market Knowledge Social Listening Social Insight Internal Communication Keynote
Opella Healthcare Group
On Malt
Social Listening, Market Research & Digital Strategy - Health
July 2024 - August 2024 (2 months)
Market Knowledge Social Listening Social Insight Web Listening Content Marketing Digital Marketing Consultant Consumer Insight Content Creation Communication Strategy