Léa Bibolini

Community manager specializing in restaurants, cafes, coffee shops, brunchs, and food concepts. I support CHR (Café, Hotel, Restaurant) establishments in developing their local visibility on Instagram and social media.

🍽️ Missions

➤ Management of Instagram communication and food community management

➤ On-site content creation to showcase the atmosphere, ambiance, and customer experience

➤ Implementation of a content strategy adapted for restaurants, cafes, and food establishments

➤ Development of a more consistent, attractive, and professional network presence

📱 Actions Taken

➤ Creation of Instagram Reels, Stories, posts, and engaging content

➤ Development of editorial calendars, content plans, and content ideas

➤ Writing captions, hooks, video scripts, CTAs, and brand storytelling

➤ Highlighting dishes, drinks, desserts, staff, service, dining area, terrace, and venue details

🎥 Approach

➤ Content designed to reflect the real on-site experience

➤ More human, authentic, and natural communication

➤ Optimization of brand image, network visibility, and Instagram account attractiveness

➤ Work focused on engagement, local awareness, bookings, DMs, and customer loyalty

📈 Issues Addressed

➤ Lack of time to manage social media

➤ Difficulty finding regular content ideas

➤ Absence of a clear Instagram strategy

➤ Instagram account that is inactive or not aligned with the establishment's actual quality

I develop content analyses and recommendations to help restaurants, cafes, coffee shops, brunchs, and food concepts structure their Instagram communication more clearly, consistently, and effectively.

🔎 Missions

➤ Analysis of Instagram accounts in the restaurant, cafe, and food sector

➤ Audit of bio, feed, highlight Stories, brand tone, editorial line, and visual consistency

➤ Observation of positioning, posting frequency, content formats, and CTAs

➤ Identification of levers for local visibility, engagement, awareness, and attractiveness

📱 Strategic Recommendations

➤ Advice on Instagram Reels, Stories, carousels, and content series

➤ Content ideas for slow periods, ambiance, staff, dishes, social proof, and customer experience

➤ Optimization of the Instagram profile to better entice visits, bookings, shares, and returns

➤ Recommendations in content strategy, food community management, copywriting, and storytelling

📈 Approach

➤ Competitive intelligence and analysis of communication codes in the food sector

➤ Instagram strategy designed to strengthen brand image and social media presence

➤ Results-oriented approach: visibility, engagement, messages, bookings, and customer loyalty

➤ Support for establishments looking to professionalize their digital communication in the restaurant industry

I am developing a demonstration portfolio specializing in restaurants, cafes, coffee shops, brunchs, and food concepts to concretely showcase my ability to create Instagram content tailored to this sector and its local visibility challenges.

🎥 Content Creation

➤ Production of demonstration content for restaurants, cafes, brunchs, coffee shops, and food concepts

➤ Creation of Instagram Reels, Stories, educational carousels, and ambiance content

➤ Showcasing dishes, drinks, desserts, staff, service, ambiance, and customer experience

➤ Development of content designed to capture attention, create desire, and strengthen brand image

📱 Strategy & Communication

➤ Design of video scripts, hooks, captions, CTAs, and storytelling adapted to the food sector

➤ Creation of mini-content campaigns to improve network visibility and fill slow periods

➤ Work on visual content identity, editorial consistency, and Instagram communication

➤ Development of a clear, human, aesthetic, and commercially useful approach

🔎 Portfolio & Demonstration

➤ Creation of Instagram audits, feed mockups, and editorial line examples

➤ Production of demonstrative content to illustrate expertise in food community management and content strategy

➤ Portfolio designed to show a concrete ability to support the digital communication of food establishments

➤ Approach focused on visibility, engagement, awareness, messages, bookings, and customer loyalty