Freelancer profile translated to English.
Back to original languageAbout Lea
Do you want to generate more leads, structure your acquisition, and automate your marketing?
I help companies, startups, and freelancers design and deploy high-performing marketing strategies to increase their visibility, accelerate their growth, and optimize their return on investment.
Growth Marketing
- Define your acquisition strategy
- Develop your Go-To-Market (GTM) strategy
- Build your marketing plan
- Optimize your conversion funnels
- Analyze performance and identify growth levers
- Audience and persona segmentation
- Define KPIs and monitor results
Social Media & Content Marketing
- Develop your Social Media strategy
- Build your editorial calendar
- Define your content strategy
- Create high-value content
Community Management:
- Develop your visibility and brand image
Digital Acquisition & Advertising
- Create and manage Meta Ads campaigns
- Create and optimize Google Ads campaigns
- Generate qualified leads
- Optimize Cost Per Acquisition (CPA)
- Analyze ROI and continuously improve campaigns
Lead Generation & Email Marketing
- Implement email marketing campaigns
- B2B prospecting with Lemlist
- Create Outbound sequences
- Automate follow-ups
- Optimize open, response, and conversion rates
- Structure lead generation campaigns
Marketing Automation & No-Code
- Automate processes with Make
- Create automated workflows
- Synchronize your marketing and CRM tools
- Set up Airtable databases
- Optimize processes
- Reduce repetitive tasks and increase productivity
I also undertake consulting, strategic support, and operational implementation missions.
Need a marketing consultant? Let's talk.
English
Native or bilingual
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- Moov.GROWTH & MARKETING OPERATIONS MANAGERDIGITAL AND ITNovember 2025 - Today (9 months)ContextAt Moov., a Growth studio specializing in helping companies grow through data, acquisition, and automation, I focus on structuring and executing performance-oriented marketing strategies.I support teams and clients throughout the entire acquisition cycle: strategy, advertising campaigns, lead generation, process automation, and performance analysis.Missions
- Define and deploy Growth Marketing strategies tailored to business objectives
- Create, manage, and optimize Google Ads (Search) campaigns
- Manage Meta Ads (Facebook & Instagram) campaigns: audiences, creatives, A/B tests, and continuous optimization
- Design and deploy B2B outbound campaigns with Lemlist
- Create prospecting sequences, optimize messages, and monitor performance
- Research, scrape, enrich, and structure prospect databases
- Create automated workflows to optimize marketing and sales processes
- Set up monitoring dashboards and performance tracking tools
- Structure internal processes, document them, and improve operational efficiency
- Coordinate Growth, Content, and Operations teams
Tools- Google Ads
- Meta Ads Manager
- Lemlist
- Make
- Airtable
- Google Sheets
- Analytics and reporting tools
- AI tools applied to marketing
Results- Implementation of more structured and automated acquisition systems
- Improved visibility on marketing performance through reporting and KPI monitoring
- Optimization of internal processes to accelerate campaign execution
- Deployment of outbound and paid media campaigns focused on lead generation
- Goldfish MarketingSOCIAL MEDIA & DEVELOPMENT MANAGERDIGITAL AND ITAugust 2023 - November 2025 (2 years and 3 months)ContextAt a marketing agency supporting several brands in their digital development, I managed the Social Media strategy and participated in the deployment of organic and paid acquisition campaigns.Missions
- Define Social Media strategies tailored to client objectives
- Manage editorial calendars and organize content production
- Coordinate community managers and creatives
- Create and optimize Social Ads campaigns
- Contribute to acquisition strategies via Meta Ads and Google Ads
- Implement content creation systems with WordPress, Canva, and CapCut
- Create and manage email campaigns and marketing automations
- Analyze performance and recommend improvements
Tools- Meta Ads
- Google Ads
- Canva
- CapCut
- WordPress
- Mailchimp
- Constant Contact
Results- Deployment of Social Media strategies for several client accounts
- Improved structuring of content and production processes
- Implementation of marketing campaigns combining organic acquisition, paid media, and email marketing
- Black BeltKey Account ManagerHUMAN RESOURCESDecember 2021 - February 2023 (1 year and 2 months)ContextAt a firm specializing in recruiting diverse profiles (healthcare, sales, luxury, retail, finance), I assisted companies with their recruitment needs and managed strategic client relationships.Missions
- Manage client accounts and track recruitment needs
- Analyze required profiles and define sourcing strategies
- Select, qualify, and interview candidates
- Support candidates throughout the process
- Manage relationships with partner firms
- Coordinate communication between clients, candidates, and internal teams
Skills Developed- Client Relationship Management
- Sales Negotiation
- Needs Analysis
- Profile Segmentation
- Operational Excellence
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Certifications
- Google Ads SearchGoogle2026
- AI-Powered Shopping Ads CertificationGoogle2026