Freelancer profile translated to English.

Description

For 10 years, I have been helping environmental transition players communicate better about what they do, so that their projects, innovations, and expertise are finally visible to the right contacts.

Sectors: sustainable construction · bio-based materials · circular economy · territorial development · local supply chains · social economy · innovation

My background: 5 years as Communications Manager at the Odéys Cluster: specializing in sustainable construction & development in Nouvelle-Aquitaine. Then, the creation of LIONNE Production to extend this support to other committed organizations.

WHAT I DO CONCRETELY

→ Clarify your messages and positioning (audit, differentiating messages)

→ Creative Direction: design and manage your communication materials (video, brand content, campaigns, project storytelling)

→ Support you long-term with your communication strategy: content production (on-site videos, technical content, brand content)

Results:

+30 organizations supported · +40 productions managed · +150 professional events coordinated

Trusted by: Bordeaux Métropole, AQC, Cluster Odéys, BDNA, Rocamat, Chanvre Nouvelle-Aquitaine, BIMERS, AIR BOOSTER...

MY DIFFERENCE: I know your challenges from the inside.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Spanish
Basic

Workplace preferences

Can work on-site

Bordeaux (up to 50km)

LIONNE Production
Founder
CIVIL ENGINEERING
October 2021 - Today (4 years and 10 months)
Bordeaux, France
I created LIONNE Production in 2021 to support environmental transition players in their communication.

My role: to help them make what they do visible to the right people.

What I do concretely:
→ Communication and positioning consulting
→ Design and management of content (video, brand content, valorization materials)
→ Strategic support over the long term

What it represents:
→ +30 organizations supported
→ +40 productions managed from start to finish
→ Coordination of project teams of up to 5 freelancers per mission
→ Budget management up to €15k per project
→ Prospecting, client relations, planning, budgeting
Communication Strategy Project Management Project Coordination Social Media Video Production
Cluster Odéys
Communications Manager
ENVIRONMENTAL
January 2016 - September 2021 (5 years and 8 months)
Bordeaux, France
B2B competitiveness cluster dedicated to sustainable construction and development in Nouvelle-Aquitaine. Definition and management of the overall communication & marketing strategy. Implementation of member satisfaction indicators and creation of measurement tools (satisfaction rate >85%). Website redesign & social media strategy management (social networks). Organization and facilitation of regional and national B2B events: AQUIBAT, SALON DES TP, CITIES TO BE, PITCH DE L'INNOVATION ≈ 150 events. Press relations deployment: writing press releases, contacting journalists, specialized articles ≈ 50 Articles published. Structuring communication for the member network (newsletters, loyalty materials, events). Conducting a strategic audit & repositioning of the Cluster Odéys brand (Merger of Regional Branches). Coordination of cross-functional projects with external partners.
Communication Strategy Project Coordination Project Management Social Media Event Management
SAINT-GOBAIN
Marketing Project Manager
RAW MATERIALS INDUSTRY
September 2014 - October 2015 (1 year and 1 month)
Bordeaux, France
Glassolutions brings together all of SAINT-GOBAIN group's expertise in the transformation, distribution, and installation of glass solutions for construction and development.

Marketing referent for the Southwest region across 8 sites (Bordeaux, Toulouse, Bayonne, La Rochelle, Limoges, Angoulême, Rodez, Coutras).

- Use and management of the CRM tool - Update 7
> Extractions
> Queries

- CRM database management: structuring customer data, qualifying leads, and improving loyalty processes.

- Development and monitoring of commercial performance KPIs: setting up dashboards for weekly/monthly reporting.

- Deployment of customer satisfaction measurement tools: coordination of the internal Verre Solutions survey and monitoring of TNS Sofres survey results.

- Support for customer relationship strategy: analysis of user feedback, recommendations for corrective actions, and quality monitoring.

- Organization of internal highlights: logistics and coordination of seminars, sales meetings, and national events.
Marketing Event Management Satisfaction Surveys Reporting KPIs