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Laurine Della BiancaLD

Laurine Della Bianca

Communication & PR Consultant | 360° Strategy

€400/day
Toulouse, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Laurine

💬 **360° Communication Consultant, specializing in press relations, digital communication, and brand storytelling**, I support companies in designing and deploying tailor-made communication strategies aligned with their objectives.

My Approach: Creativity, Strategy, and Impact

1️⃣ **Immersion**: Attentive listening to understand your needs and challenges.
2️⃣ **Tailor-made Proposal**: Strategies aligned with your objectives.
3️⃣ **Rigorous Execution**: Implementation and monitoring for measurable impact.
4️⃣ **Continuous Optimization**: Analysis of results to adjust and maximize your performance.

My Expertise

👉Press Relations & Influence
  • Creation and management of PR campaigns.
  • Drafting press releases, managing media relations and influencer partnerships.
  • Organizing interviews, reports, and press conferences.
  • Media training and public speaking coaching.
👉Storytelling & Brand Platform
  • Development of your brand platform: messaging, narrative.
  • Creation of engaging content: op-eds, newsletters, articles, and visual materials.
👉360° Communication
  • Design and management of multi-channel plans: PR, influence, digital, employer branding.
  • Digital strategy: audit, community management.
  • Project management: briefing, creation, team coordination, and follow-up.
Why Choose Me?

🎯 **Concrete Results**: 80% client retention through effective and measurable strategies.

💡 **Proven Expertise**: Over 4 years of agency experience with recognized clients.

🤝 **Trusted Partner**: Organization, responsiveness, and transparency serving your projects.
✨ **Creative and Human Approach**: Communication that inspires, engages, and impacts.

Let's Discuss Your Projects!
Contact me to discuss your needs and create communication worthy of your ambitions together. 🚀
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Basic

Can work on-site
Toulouse (up to 50km)

Experience

  • Zeno Group
    Account Manager
    January 2021 - January 2025 (4 years)
    Paris, France
    • **Corporate Strategies**: PR, influence, digital, employer branding, media training, events.
    • **Multi-client**: Management of 4-8 simultaneous projects. France and international. 80% retention with contract renewals.
    • **Content Creation**: Press content, op-eds, brochures, infographics, videos, web, and digital materials.
    • Digital expertise and social listening
    • Launch and management of an employer branding audit offering.
    • **Management**: Team of 3 to 6 people, coordination, and mentoring.
    • **Client References**: Vertex, Great Place To Work, Hyatt, Coca-Cola, LinkedIn, The Social Hub, Têtu, Ascom, First Finance, Ivanti.
  • SciencesPo Toulouse
    Community Manager
    September 2019 - September 2020 (1 year)
    Toulouse, France
    • **Social Media**: Management of Facebook and Instagram accounts.
    • **Editorial Strategy**: Creation of the editorial calendar. Implementation of monitoring tools (Hootsuite, Trello).
    • **Community Engagement**: Coordination between the communication department and student associations.
    • **Event Coverage**: Covering events, trade shows, and conferences.
  • Hopscotch
    Junior PR Consultant
    August 2018 - December 2018 (4 months)
    Paris, France
    • **Media Relations**: Handling press inquiries, interviews, and reports.
    • **PR Content**: Press releases, media alerts, newsletters, and briefing notes.
    • **Strategic Monitoring**: Analysis of client ecosystems and media opportunities.
    • **Client References**: LEGO, Burger King, Institut Curie, Xiaomi, PWC, Secours Catholique.

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Education

  • Master 2: Communication and Media Studies
    Sciences Po Toulouse,
    2021
    Master 2 : Étude de la communication et des médias

Skill set

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