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Malt Strategy
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Malt Tech Trends 2026
Laurine DaschierLD

Laurine Daschier

Supermalter

Expert Consultant in Influence & Public Relations

€550/day
4 projects
Paris, FR
8-15 years
Influencer Marketing
Press Relations
Project Management
Impact Measurement
Event Management

Average response time: 12 hours

Freelancer profile translated to English.
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About Laurine

I am committed to supporting my partners with sincerity to create unique campaigns, combining performance and authenticity.
With heart as my driving force, I build memorable and impactful collaborations.

🩷 My approach? Working with passion, commitment, and always with a particular attention to people.

I look forward to collaborating with partners who share this vision and wish to make their PR and influence strategy a powerful lever for their brand.
Fashion and Cosmetics
Food and Beverage
Laundry, Home Care and Personal Care
Health and Wellness
Press and Media

  • French

    Native or bilingual

Can work on-site
Paris (up to 30km), Bordeaux (up to 30km)

Experience

  • NOVE - Paris
    Consultant in Influencer Marketing and Public Relations - Freelance
    January 2025 - Today (1 year and 5 months)
    Paris, France
    Influencer Marketing:
    - Development of influencer marketing strategies.
    - Identification and selection of relevant influencers.
    - Creation of creative and effective campaigns.
    - Negotiation of contracts with influencers.
    - Operational management of campaigns.
    - Organization of influencer events and meetups.
    - Performance evaluation and comprehensive reporting.
    Press Relations:
    - Development of press relations strategies.
    - Identification of media opportunities.
    - Writing and distribution of press releases.
    - Organization of media and advertiser meetings.
    - Implementation of open house events.
    - Media follow-up.
    - Management of product shipments.
    - Measurement of media impact through comprehensive reporting.
  • RPCA - HK STRATEGIES / Group WPP
    PR & Influence Consultant
    October 2018 - January 2025 (6 years and 3 months)
    Île-de-France, France
    - Influencer Marketing
    - Press Relations
    - Event Planning

    Various sectors: beauty, health, agri-food, wellness, hygiene, home, ...
  • TF1 le Groupe
    Communications Officer
    September 2017 - October 2018 (1 year and 1 month)
    Île-de-France, France
    Communications Officer for series and fiction on TF1 group channels, as well as thematic channel programs.
    - Development and daily monitoring of press reviews.
    - Updating the press database.
    - Reading scripts and watching series/fiction.
    - Writing press releases and creating content for social media (program announcements, ratings visuals...).
    - Follow-up with the iconography department for updating the photo database based on program announcements.
    - Coordination with various communication departments, particularly the social media room (organizing Facebook Live and managing social media).
    - Collaboration in organizing B2B or B2C events: press junkets, press conferences, previews, festivals.
    - Relations with journalists, follow-ups, topic suggestions, and interview organization.
Check out Laurine's experience

Reviews

5.0

Out of 1 rating

M

Marion

Account Director - HK Strategies Paris

Less than 1 year project

-

Reviewed on 1/23/2026

I had the opportunity to work with Laurine on several influence campaigns, and I highly recommend her. She supported us on all influence strategies, from strategic thinking to operational execution, with great involvement. Laurine effectively managed the relationship and negotiation with influencers, the follow-up of content creation with talents and the client, as well as the overall campaign coordination up to the reporting phase. She is structured, proactive, and very reliable in execution, while maintaining excellent relationships with all stakeholders. Her professionalism, her ability to anticipate needs, and her understanding of influence challenges were real assets for the success of the projects. She is a trustworthy, involved, and efficient freelancer with whom I would work again without hesitation.

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Education

  • Master 2 (M2 en alternance), Influence et stratégie de l'événement / approfondissement : relations médias
    ISCOM
    2018
    Master 2 (M2 en alternance), Influence et stratégie de l'événement / approfondissement : relations médias
  • Master 1 , Relations presse, communication auprès des grands médias
    ISCOM
    2017
    Master 1 , Relations presse, communication auprès des grands médias
Check out Laurine's education

Skill set

Social Networks
Event Planning
Communication
Digital Communication
Communication Strategy
Content Marketing
Consulting

Categories